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Social media strategy

11 Aug 2010 | by Speakerschanneltv

and panel discussions taken from 2 of our recent social media conferences.

Bavaria scores big, thanks to massive media coverage

29 Jun 2010 | by Staff, bizcommunity.com

World Cup. This is according to Ornico, which tracked all local media mentions of the word Bavaria...; the media clearly positioned the Dutch brewery and the women wearing the bright orange minis as the hero ... a talking point for the media, opinion shapers and for people focusing on the world cup. "Shape the national discourse" "More importantly, the event was covered by most of the local media that influence ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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