23 May 2012
| by Daniel Farey-Jones
Virgin Media's new celebrity frontman David Tennant has been "incredibly successful" for the brand...at Haymarket's Media360 event on Friday (18 May), where he was asked whether the brand had lined Tennant up ...
sponsorship of 'Britain's Got Talent' with production companies Syco and Fremantle Media and broadcaster ITV ...
that Virgin Media invited a large number of staff and customers to get heavily involved.
"We put them ...
21 May 2012
| by Noelle McElhatton
As marketing director of Virgin Media, Nigel Gilbert has one of the biggest budgets in the UK...organisation with a great deal more potential.
Marketing: Virgin Media is present on Facebook... I d ...
are very supportive of Facebook. Our TiVo (Virgin Media s connected TV service) platform allows us to link with Facebook.
Like with any media owner including Sky and others we are competitors, suppliers ...
03 May 2012
| by Sara Kimberley
HTC, the smartphone manufacturer, is looking for an agency to oversee its global social media...The appointed agency will be expected to handle HTC s social media output across platforms ...
feedback from retail sites and social media networks, and plans to display the results on the product pages ...
of TV campaigns.
The social media review follows the recent appointment of Mother to create global ...
26 Apr 2012
| by Anne Cassidy
Npower has called a review of its £9 million creative and media accounts....The energy company has placed its roster of communications agencies on notice, with a view to holding a pitch, which will be open to both roster and non-roster shops.
Npower s roster includes VCCP Blue, which handles creative work, its media agency, Vizeum, and the digital shop LBi.
The company ...
17 Apr 2012
| by Matthew Chapman
Virgin Media has pulled an ad starring David Tennant and Sir Richard Branson after BBC Worldwide...-running BBC sci-fi series was endorsing TiVo.
Virgin Media launched its 'Keep Up' brand campaign, created ...
.
Virgin Media responded to BBC Worldwide s complaints by removing the 'Doctor Who' logo. However, BBC ...
Media has subsequently pulled the ad from broadcast and YouTube.
It will continue to broadcast two ...
30 Mar 2012
| by John Reynolds
Virgin Media is launching a TV ad this weekend featuring Sir Richard Branson, actor David Tennant...The campaign launch comes as competition hots up between Virgin Media and rivals such as Sky ...
' on ITV tomorrow (31 March) and will advertise its bundle of services, which Virgin Media calls Virgin Media Collections.
There are three ads in the campaign.
The first ad shows Tennant in front of a ...
23 Mar 2012
| by David Benady
Brands are struggling to make sense of the babble they pick up from social-media networks...problem, the company's web agents can join the conversation and offer a solution. Meanwhile, social media is widely used to track corporate reputations and public attitudes to companies and brands.
Social-media ...
SPA Future Thinking, is among the sceptics. 'Social media might give you the odd insight here ...
21 Mar 2012
| by Daniel Farey-Jones
Mobile is clearly demonstrating it can become the "seventh mass media" but the market is being...Tomi Ahonen with the "seventh mass media" theory, but provided some key numbers to back it up.
His ...
be dwarfed by other media for a long time into the future. Even in 2016 it would still be 33 times smaller ...
21 Feb 2012
| by Ian Darby
Virgin Media is to stage a "takeover" of spots by Yeo Valley during tonight's (21 February) Brit...The media company will first interrupt Yeo Valley s TV ad with an image of an online buffering ...
treatment during other programming.
The Virgin Media activity is part of the current doubling broadband ...
Media business , has planned and delivered the media activity.
Andrew Stephens, the joint managing ...
03 Feb 2012
| by Matthew Chapman
Only Virgin Media and BT will be able to advertise broadband speeds of 20Mb or more, as a result...are unlikely to receive the speed advertised.
Virgin Media and BT will be least affected by rule changes ...
criteria, would be 14Mb for services currently advertised as "up to" 20/24Mb.
Virgin Media's "up to 50Mb ...
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