07 Feb 2003
MOVIE MAG: Dennis Publishing is to launch an as yet unnamed magazine targeting young moviegoers in the US. The project is being overseen by Dennis Publishing's US president Stephen Colvin who said there was still a market for a magazine targeting young men on the back of the success of films such as...
14 Sep 2001
FOOD: Golden Vale has hired Mason Williams to handle PR for snack
Cheesestrings. The brief will target trade and consumer media in support
of on-pack promotions and a nutritional campaign. The account will be
run by senior account director Alison Ward.
...
02 Feb 2001
to help promote its products.
It comes in the form of a child lending library for the media. But it ...
-rounds to the media, and to speak to retailers.
Which leaves Diary wondering, will journalists actually notice ...
01 Dec 2000
Coolwhite.com, the upmarket weddings site, is to launch a news service to help plan the 'big day'. Edited by Charlotte Hale, formerly of Conde Nast's Brides magazine, it will be updated daily, carrying details of promotions in related areas such as fashion, catering, beauty and travel. The idea is to...
01 Dec 2000
With just 165,000 consoles released to pre-ordering customers in the UK, Play-Station2 (PS2) almost guaranteed its status as the year's most sought-after product. Sony denied rationing supply to 'boost hype', stating that 'it did not make good business sense to restrict the number of machines at the...
27 Oct 2000
to the media. The first statement was issued within an hour of P&O first briefing Shandwick.
Over the next 48 hours the Shandwick team acted as spokespeople for print media enquiries and as co-ordinators for broadcast media interview requests.
By 7pm on the first day the agency had addressed around 110 media ...
16 Jul 1999
| by SIMON ELLERY
stress ball, yo-yo, T-shirts and sunglasses.
Target media include the Big Breakfast late ...
07 Aug 1998
| by JULIETTE GARSIDE
Restaurant chain Wheeler s of St James has picked Republic to
develop a media and promotions...Restaurant chain Wheeler s of St James has picked Republic to
develop a media and promotions programme. Republic will promote a new
customer loyalty scheme and support each of the nine Wheeler s
restaurants, which are located in London and Brighton.
...
12 Jun 1998
| by IAN DARBY
of budget on supporting it with advertising
and media relations.
According to Reynolds, media ...
, they are still significant. Spend by large
sponsors on UK media relations averages between pounds 100 ...
, Paul Ince
and David Beckham onto the White Cliffs of Dover last weekend to
generate media coverage ...
12 Jun 1998
| by NICK PURDOM
agencies, including
compiling and maintaining pan-European media lists, conducting surveys,
and brand ...