16 May 2012
| by Mike Fletcher
on Trueview and Performance Video.
I'm a guest of Julia Smith at Jemm Media at the British Media Awards ...
28 Mar 2012
| by Mark Banham
As Spotify is crowned the top online supplier in the IPA Online Media Survey, Media Week looks...Spotify, the online music service, has emerged from the IPA Online Media Owner survey in pole position with an 83.5% score beating four-year winner Specific Media that has held first place since 2008 ...
resolution, ease of contact, client/media agency partnership and mid campaign support) and Tribal Fusion ...
19 Jan 2012
size of the banner. Suddenly, all media is rich media. If video, animation and interaction will enhance ...
user journeys, including transacting, within the ad.
Media planners can enjoy a similar sense ...
05 Jan 2012
| by Daniel Farey-Jones
, praised it for its innovative approach to using new media.
"Faced with low recognition results ...
19 Dec 2011
| by Staff
to government guidance and standards on social media and digital engagement.
Jones joins a growing panel ...
01 Dec 2011
| by Mark Banham
Manchester streetwear clothing company Bench has appointed Maxus to its online media account.
14 Nov 2011
| by Joe Lepper
growth, media agencies are still struggling to recruit enough quality staff to fill the increasing number of digital media roles needed to meet demand.
Charlie McGee, Carat Digital managing director, admits: "It ...
."
New recruits with a talent tend to be promoted far quicker than other marketing and media disciplines ...
25 Oct 2011
| by Guy Phillipson
ability to measure campaign success across media. A massive 40% of time online is spent on social, video ...
is ATTRIBUTION.
Whether it s within online channels, or across media, marketers and agencies are developing ...
11 Oct 2011
| by Hayley Pinkerfield
to meet with Ignition One and Marin two key suppliers in the digital media technology space, to review our partnerships and their product road maps.
Traditional media agency folk spend a lot of time meeting media owners. But for me, it's crucial to nurture technology vendor relationships the majority ...
05 Oct 2011
| by Sarah Shearman
entertainment channel, with social media and video being both hugely influential."
"Online is an entertainment media, much in the same way TV has been for the past decade."
Online share on the total ad ...
in social media.
It also pointed to video advertising increasing 100% year on year, to 45m ...
to remove filters
