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RBS Group's Andrew Wilson to take client-facing role at WPP

at Royal Bank of Scotland since 2003, when he joined as head of group media relations. He formerly worked ...

Trading places: this week's people moves

at newly created Adam & Eve/DDB in this week's round-up of people moves in advertising, marketing and media....in the role. ( Marketing ) Media Steve Alexander , who was recently promoted to trading lead at Channel 4 , is to retire from Channel 4 after 20 years at the company. ( Media Week ) Vanessa Clifford ...

Zurich calls £100m global ad review

, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won ... captured the global media account after a 2009 pitch for the business against the Publicis-owned Zed Media ...

Financial Services Compensation Scheme reviews ad account

after a pitch against the incumbent, Mindshare, and Manning Gottlieb OMD. Media buying will continue ...

When social media turns bad: dealing with negative comments

The proliferation of social media has offered marketers an unprecedented opportunity to become part of 'the conversation' and amplify their media investment. Brand View: Daryl Fielding, Kraft ... reaction on social media has been positive. It says that it welcomes conversations about the brand ...

Agencies line up for LV= digital account

-mail marketing, search engine optimisation, digital creative, social media and digital buying. LV=, which has a presence on social media sites such as Facebook, YouTube and Twitter, also has online forums where ... . Harvest Digital intends to repitch for the business. The LV= media agency, Carat, and the brand ...

Multitrip.com in tie-up with Real Radio

activity planned by The Media Agency Group....and takeover of the Real Radio homepage with their advert and design. Social media promotion will run throughout the four month airtime. The Media Agency Group has also booked a nationwide outdoor advertising ... at Radio Airtime Media, The Media Agency Group's radio division, said: "Direct communications are a vital ...

Insurer awards digital media to iProspect and Carat

Aegis Media's iProspect and Carat have been awarded the search and digital media business...Esure called the review of its digital media business, which had been held by Equimedia since 2008, in August 2011 . Carat holds the offline business, which was unaffected. It is understood ... across affiliate marketing, social media, analytics, paid and natural search as well as conversation ...

City PR players vie for Direct Line spin-off brief

media scrutiny given its potential size and the Government-owned status of RBS. While ... in communicating our transformation and strategy to the investment community through media.' It is understood ...

My Secret Work Weapon: Show no fear when it comes to change - it's inevitable

the changing economic position, attitude of customers, media and competitor sets and to think constructively ...

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.