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Big Jubilee Lunch project in TV push

was appointed by the Eden Project to handle media planning and buying. It has booked the ad onto digital TV ...

London Business School hires The Communications Agency

with agencies including Gyro and Tequila\London. It appointed Mindshare last year to handle its media planning and buying. In 2009, the agency Serious Ideas won an IPA Effectiveness Award for its social media campaign ...

'Aggressive marketing' played role in summer riots, says panel

to change it." Social media and Blackberry Messenger, the secure messaging service was blamed for helping ...

University of York forms institute to help media on education

The University of York is in the process of setting up a body to educate the media about....' He decided to focus on using the media as a method of disseminating information, based on the way that the Science Media Centre is a source of knowledge for the science press. Sharples said the centre would ...

London Business School issues brief

. Earlier this year, the school awarded its media planning and buying business to Mindshare after a pitch that also involved Arena Media, Carat and Maxus. ...

Google and Microsoft back campaign to improve IT education

growth in digital media. Ed Vaizey, minister for culture, communications and creative industries, has ...

Open University awards ad account to Leagas Delaney

's media planning and buying account last year, will continue to handle the business. Leagas Delaney ...

Drinkaware 'good times' by OgilvyOne

The app for the charity Drinkaware is part of a campaign to challenge the social acceptability of drunkenness among young adults. The app has been designed as a social media "scrapbook" for users to record ... is supported by outdoor advertising, social media, digital display and a mobile site providing tips and advice ...

Helen Edwards on Branding: A masterful exchange

of the Year (Business Media), has a PhD in marketing and an MBA from London Business School and is a partner ...

Appointment to view: The University of Lincoln goes viral

University of Sunderland 2011 - featuring Josh Halliday, Journalism Promotional video for media ... University Promotional video for Bournemouth University - The Media School partnership with Red ...

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