Panasonic launches digital face-painting app for Olympics
01 Jun 2012 | by Sarah Shearman
, which allows users to emblazon their flag onto their social media profile to show which team
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ABC provide first verification certificates for online ad providers
01 Jun 2012 | by Maisie McCabe
Media; Project Sunblock Proxy Mode from ArtsandTV.company; Emediate SiteScreen from Emediate ApS ... verification (CV) tools used by media agencies to ensure online ad placements fit advertisers campaign ... of media and advertising, ISBA, said: "Safe placement of advertising online is vital for our members; which ...
Think BR: Cookie monsters
01 Jun 2012 | by Martin Greenbank
of intelligence, Arena Media....and became a news item across most public facing media due to concerns over data protection and an individual ... being. If the largest media sites cannot get this right, then what hope is there for the millions of smaller organisations out there? Martin Greenbank, head of intelligence, Arena Media ...
VIDEO: Coca Cola 'haven't looked to change' us, says Innocent marketer
31 May 2012 | by Ben Hall
from McEwan on social media in our story earlier this week about how Innocent topped the latest Social ...
HSBC group marketing boss issues Facebook privacy warning
31 May 2012 | by Alex Brownsell
on social media marketing, click here . ...
Empire launches iPad edition in U.S.
31 May 2012 | by Nick Batten
Empire, the Bauer Media-owned film magazine, is entering the US market with the launch of an iPad...for advertisers. Bauer Media hopes the launch will help it tap into the growing number of iPad enthusiasts ...
Shazam sets its sights on revolutionising TV ads
31 May 2012 | by Maisie McCabe
company's servers crashed. David Wilding, the head of planning at its media agency PHD, says they learnt a ... if people were 'Shazaming' an ad in every break," he says. Pepsi's media agency is similarly cautious ... every day. Yet Nigel Walley, the managing director of the digital media consultancy Decipher, questions ...
Google's big debate on piracy, privacy and porn
31 May 2012
's riots and helped debunk media stereotyping was fascinating. Large sections of the media ...
How digital can turn a great story into a super-franchise
31 May 2012
online content and innovative social media activity. Playdom's range of social gaming titles includes ...
My Media Week: Paul La Fontaine
30 May 2012 | by Mike Fletcher
Monday Android phone alarm wakes me in Madrid. I'm there to visit User Care Team. Having had an iPad, iPhone, Kindle and every variant in between, I've finally settled on Android, Mac and Kindle as my primary kit of choice. I use my Mac to open Yammer, the enterprise social media site we use ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
