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The age of the interim marketer

permanent staff versed in content marketing, search marketing, social media and ecommerce. For many ... seriously when it comes to getting a permanent job,' she points out. However, as digital media transforms ...

Oxford Circus and King's Cross among first to receive Wi-Fi

Virgin Media has named the first of the 120 London Underground stations to be Wi-Fi enabled...In total, Virgin Media has today announced "around 80 stations" will be Wi-Fi enabled ... around the capital with up-to-the-minute TfL travel information, access social media whilst they wait ... Media and London Underground engineers continue to test and prepare the forthcoming WiFi service ...

Fujifilm lifts digital spend by more than 40% to push into social

Fujifilm, the camera brand, is embarking on its first social media push in order to encourage

What brands should know about the dark side of Facebook

the dark side of social media, writes Nicola Clark....The research director of a media agency once explained away statistics showing that a growing ... people today face the additional challenge of the social-media minefield. For this generation ... to help stamp out this terrible scourge of social media. THE UPSHOT WHAT MARKETERS SHOULD KNOW ...

Empire launches iPad edition in U.S.

Empire, the Bauer Media-owned film magazine, is entering the US market with the launch of an iPad...for advertisers. Bauer Media hopes the launch will help it tap into the growing number of iPad enthusiasts ...

Samsung adds music store to mobile offering

-enabled devices. TJ Kang, senior vice-president of Samsung Electronics' Media Solution Center, said: "With ...

Tria Beauty appoints UM London to £1m media account

media planning and buying account....The US-based company entered the UK last year and has appointed UM London ahead of a multimedia campaign that will use targeted print advertorials and advertising, digital display and cross-media ... confirmed Tria Beauty will spend around 1m on media over the next year. The first work planned and bought ...

Twitter in agency hunt to boost consumer appeal

with making the site s content more relevant to consumers by creating media outreach programmes using human ...

Omega unveils Start Me Up Olympic drive

The ad features Jessica Ennis, US sprinter Tyson Gay and several other Omega brand ambassadors and Olympic hopefuls. The soundtrack is a remix of the Rolling Stones' 'Start Me Up'. The ad is expected to air in the UK in the coming weeks and will run alongside social media activity on Twitter, using ...

LG Mobile launches One Direction competition on Twitter

, LG social media marketing manager, said: "The L-Series is all about accessible style. "With ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.