13 Feb 2012
| by Alex Brownsell
based in cities where Champions League games take place. It will also enhance its social media activity ...
13 Feb 2012
| by Daniel Farey-Jones and Nick Batten
Future is encouraging media agencies to probe the numbers its magazine publishing rivals...At the same time as sharing details of its tablet successes with agencies, Future's sales team advised them to pin rivals down on metrics such as circulation breakdowns, ad views and ad interactions.
Agency buyers attending the publisher's briefing last Thursday (along with Media Week) readily complained ...
13 Feb 2012
| by Nick Batten
is joining Immediate Media as managing director of its London specialist division....to Immediate Media, along with Prima Baby Pregnancy, in January .
Seaton, who was the publishing director ...
Media as the managing director of its London specialist division. The newly created board-level post carries responsibility for all of Immediate Media's lifestyle brands, including parenting, outdoor ...
13 Feb 2012
| by John Thekanady
to the generalists, writes John Thekanady, director of client services at Kantar Media Compete....to Kantar Media Compete s latest Online Shopper Intelligence report, expert retailers such as currys ...
the product and service reviews of others, demonstrating obvious buying signals.
The latest Kantar Media ...
media sources.
John Thekanady, director of client services, Kantar Media Compete
...
13 Feb 2012
| by Sarah Shearman
, replacing Nokia.
Unilever is currently reviewing its estimated 3bn media planning and buying business ...
13 Feb 2012
| by Sara Luker
on media monitoring. In particular the News International comms team were quick to squash rumours ...
13 Feb 2012
| by Maisie McCabe
these special sounds we hope this delivers enjoyment for both dogs and their owners." The media planning and buying account for Bakers' parent group Nestl Purina PetCare is handled by WPP media agency Mindshare ...
13 Feb 2012
| by Maisie McCabe
in the past six months and, in January, Immediate Media, the new home of BBC Magazines, bought its You Your ...
13 Feb 2012
| by Arif Durrani
The UK's most desirable media companies to work for are Twitter, Google, Channel 4 and Facebook...study of 140 C-suite executives from across the media and advertising landscape, commissioned ...
management and leadership planning", and a general perception that the media industry does not value its ...
the industry is ineffective in dealing with poor performing staff and 61% of them believe that media companies ...
13 Feb 2012
| by Anastasia Kourovskaia
everyone from employees and investors to consumers and the media.
Each stakeholder is clear about why ...
Diesel, youth- targeted fashion apparel and accessories
Discovery Communications, media
Dove ...
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