15 Dec 1995
but would not qualify if they followed the
full-service agency route by establishing media departments ...
15 Dec 1995
| by MAIRI CLARK
the one that
the media, or a regulating body, feels fit to present.
Athena Lamnisos, Friends ...
industry has already
extended the ASA s codes to cover non-broadcast electronic media, and
our copy ...
15 Dec 1995
to be confused with the media buyer of the
same name) holds Scottish Courage and Air UK business ...
14 Dec 1995
| by HARRIET MARSH
PR disasters over its part-time staff, media coverage of BSE health
fears and now a major...PR disasters over its part-time staff, media coverage of BSE health
fears and now a major disagreement over creative strategy among Burger
King s top executives. 1995 hasn t been too kind to the fast ...
, it s been a bad year for Burger King. The company is
currently struggling to retaliate against media ...
08 Dec 1995
it is continuing to place on the Internet, according to
a senior media lawyer....Friends of the Earth cannot be forced by law to withdraw the banned
cinema ad which it is continuing to place on the Internet, according to
a senior media lawyer.
Loopholes in the rules ...
also go back into cinema. However,
media owners would probably block this because they support ...
08 Dec 1995
| by AMANDA HALL
.
In a separate move, BAA s head of media, Steven Olivant has been promoted to assistant director....
In a separate move, BAA s head of media, Steven Olivant has been promoted to assistant director ...
08 Dec 1995
consultancy Kartupelis Associates has been appointed to manage
agricultural and industrial media relations ...
The Rugby Football Union (RFU) has appointed Media Management
International to handle its media and public ...
08 Dec 1995
The DMA has invested pounds 25,000 in a desperate attempt to challenge
the distance selling directive in the European Parliament.
All its 520 members have been sent a video, leaflet and poster
explaining the issues and advising them to lobby their MEP. The DMA has
also launched a full-scale media ...
08 Dec 1995
| by ANN HILLS
volunteers.
In the run up to the press conference on 2 November, a pack containing
media ideas, questions and answers was sent to every branch. Media
training was provided at regional meetings of branch ...
Media coverage began with a prominent picture story in The Times and BBC
TV news bulletins. Agony ...
08 Dec 1995
| by ANDY GRICE
to squeeze the
1.75 per cent commission the COI charges them on their adspend for
buying media, helping ...
, the COI has a wealth of
experience and good relations with the media.
I don t think anyone else ...
says: A few
big Whitehall advertisers could drive an even harder bargain on media
buying ...