12 Jan 1995
Saatchi and Saatchi has poached Chris Hayward, a group media director at
McCann-Erickson s newly...Saatchi and Saatchi has poached Chris Hayward, a group media director at
McCann-Erickson s newly launched media dependant, Universal McCann, to
head its Procter and Gamble media scheduling unit ...
of the pounds 45 million Nestle media business since
1988. He will take on the title of deputy media director ...
12 Jan 1995
Direct Line Insurance has consolidated all its media planning and buying
into the Media Business...Direct Line Insurance has consolidated all its media planning and buying
into the Media Business ...
series of tests for its winning ideas in
the market.
Steve Allan, managing director of the Media ...
and planning resource with
Posterscope s buying expertise.
The Media Business already handles Direct ...
12 Jan 1995
| by CLAIRE BEALE
-scale review of its creative and media
arrangements....-scale review of its creative and media
arrangements.
Grey s creative work for the company s Clairol ...
. Bristol Myers is also reviewing its pan-European media
business and is considering centralising its dollars 60 million media
buying.
The UK media business is currently centralised through Zenith ...
12 Jan 1995
| by CLAIRE BEALE
TMD Carat has won a firm footing on the Rank Xerox media roster, picking
up a claimed pounds 4...TMD Carat has won a firm footing on the Rank Xerox media roster, picking
up a claimed pounds 4 ...
by Rank to handle media planning
and buying for its photocopiers range. TMD scooped the business
fromYoung and Rubicam s sister company, Wunderman Cato Johnson.
Y s centralised media account ...
12 Jan 1995
Dovey, who is leaving the company to take
up a senior post at the largest media agency in South Africa...., Josh Dovey, who is leaving the company to take
up a senior post at the largest media agency in South Africa.
Dovey is joining Eurospace Africa, the Hunt Lascaris TBWA and Omnicom
media joint ...
African economy and the region s media markets were
enjoying healthy levels of growth and described his ...
12 Jan 1995
| by JOHN OWEN
-Erickson, by retaining it as the company s central co-
ordinator of media planning and buying across all brands...-Erickson, by retaining it as the company s central co-
ordinator of media planning and buying across all brands ...
, Optimedia, the media arm of Publicis-FCB, and Carat made
presentations to Coke in Atlanta last summer.
The spokesman added that any decisions to review media in individual
European markets would be left to local ...
12 Jan 1995
s media company, Zenith Media,
then spotted the mistake in the codes used to classify the two types of
viewer.
Lawrence Haslehurst, media services manager of Pedigree, admitted to
wasting quite a ...
annoying for Pedigree and Zenith , but thought it unlikely
that any other media company had used the data.
...
12 Jan 1995
| by EMMA HALL
understood to be touring media agencies to examine
the possibility of holding a separate media pitch ...
12 Jan 1995
| by ANNE-MARIE CRAWFORD
the Arc
group companies and the new Sunday Business title, which this week
appointed the group s media arm, the Media Factor, as well as other
group companies, to handle its account (see story, page 7 ...
12 Jan 1995
| by HARRIET GREEN
re here to make life easier , for the new More than just a
bank .
Motive, BBH s media dependant, continues to handle NatWest s media.
...