Reed Business Information has promoted Computer Weekly editor Helena Sturridge to the roles of publisher for both her current magazine and recruitment supplement Computer Weekly Xtra!, and editorial director for all the nine magazines and five web sites within the Reed Computer Group.
Scandinavian IT firm EC Soft has selected Key Communications to handle its UK media relations. Key...Scandinavian IT firm EC Soft has selected Key Communications to handle its UK media relations. Key, which won the account after a competitive pitch last month, will promote the firm in the business and IT sectors. Its brief includes media relations and PR support at trade fairs. ...
will target specialist PC titles, specialist games titles, consumer media, including the style press, and broadcast media. Disney Interactive is a subsidiary of the Walt Disney Company and releases around ...
. Brodeur, owned by US-based media giant Omnicom, bought A Plus last year, and since then has been ...
media relations for the exhibition, which will showcase 200 companies. The forum was set up earlier...SRRP has won a competitive pitch to promote a new international hi-tech exhibition, the Forum des Hautes Technologies, which is scheduled to be held in Paris next February. The agency will handle all media relations for the exhibition, which will showcase 200 companies. The forum was set ...
of development slows, the competition for getting media coverage will intensify. This will expose any lack ... campaign to ensure maximum impact within the selected media. This approach was chosen, says Cohn ... of the research plus Cohn and Wolfe s own desk research and experiences of working with the media and Canon ...
PC Dealer editor Bill Boyle and PC Week editor Martin Lynch are to swap roles permanently, publisher VNU has announced. Reports claim the swap is related to the launch, expected next week, of Computer Reseller News, which is a rival to PC Dealer.
competitive pitch. Text 100 s brief covers corporate PR, events, media relations and business...Software manufacturer Symantec has appointed Text 100 to handle its PR in Italy after a competitive pitch. Text 100 s brief covers corporate PR, events, media relations and business-to-business communications. Symantec previously used Italian agency TT&A. The Symantec account will be led by Text 100 ...
to market to shoppers. A lot of the effort will be on media relations through the marketing ...
Rapide Publishing is to launch a monthly computer games magazine, Total Control, on 23 October. The 164-page title will contain news, previews and reviews on games hardware and software. The magazine s editor is Justin Calvert, who was previously a reporter across sister Rapide titles.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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