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OPINION - Branson lottery bid heralds first marketing fight of next century

are requested to refrain, so far as their applications are concerned, from media contact ...

OPINION - Leader - Devolving power is a key challenge for global brands

harder. The incentives for global thinking are obvious. There s the globalisation of the media ... consolidation of media businesses which are seeking to offer integrated solutions across portfolios of international media brands. Plus the obvious cost savings of coming up with a campaign that goes down ...

DIARY: RANT

? It s hard enough getting a media buyer on the phone in the first place, without having to suffer some ...

MEDIA BRIEFS: Marketing hires Brech as Media editor

editor, media. Brech is currently features editor at Media Week, where she was previously TV editor. She...Marketing (owned by PR Week publisher Haymarket Publishing) has recruited Poppy Brech as associate editor, media. Brech is currently features editor at Media Week, where she was previously TV ... Emap s Media and Marketing Europe as deputy editor. ...

Granada Media appoints new comms chief

Granada Media has restructured its communications department and brought in a corporate media...Granada Media has restructured its communications department and brought in a corporate media and internal communications head. The company has appointed Tim Hollingsworth, currently media relations ... their new roles in January, reporting to Susan Donovan, Granada Media s acting corporate affairs ...

GPC gives media role to ex-Turner director Sowells

advising media clients and handling media relations for existing clients....GPC has recruited Turner Broadcasting public affairs director David Sowells to head a new practice advising media clients and handling media relations for existing clients. He ... on non-media practice clients. Sowells said: Media and communications is an area GPC has looked ...

the World Trade Organisation meeting in Seattle last week succeeded in attracting worldwide media attention

depends on the media - a largely capitalist media at that. I think the protests in Seattle have had ... . During the meeting, the demonstration overtook the issues in the media, but they kept the WTO top story ...

Lansons sets up internet division with three clients

Digital Media, with an initial pounds 200,000 in business....Financial PR agency Lansons Communications has set up a specialist internet PR agency, Lansons Digital Media, with an initial pounds 200,000 in business. The agency has been hired by three internet start-ups: investment advice service MrsCohen.com; on-line financial services supermarket ...

STOP PRESS: Internet start-up Worldpop.com hires Shine

magazine, the site will be launched in early 2000 across all media, including internet, TV, radio, print...Shine Communications has been chosen to handle the launch and ongoing PR for Worldpop.com, the UK internet start-up which has received unprecedented financial backing. A global, 24-hour rolling pop news magazine, the site will be launched in early 2000 across all media, including internet ...

FEATURE: The PR century - Events earlier this century provided the primordial stew that gave birth to the rise of PR. Robert Gray turns back the pages of time to where it all began

the century in which PR as we understand it today was born and, fed by the explosion in mass media, grew...the century in which PR as we understand it today was born and, fed by the explosion in mass media, grew ... as well as countries, says Jacquie L Etang, member of the Stirling Media Research Institute ... was continuing and indeed accelerating. The rate at which the media was requiring and disseminating information ...

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