JWT posters reflect purity of Smirnoff
17 Dec 1999 | by LISA CAMPBELL
. The executions were created by Ken Grimshaw and John Donnelly and run nationally on 48-sheets. Media buying ...
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D’Arcy shows battle of the sexes in Punto ads
17 Dec 1999 | by FRANCESCA NEWLAND
Productions. Media planning and buying are by MediaVest. James McCobb, D Arcy s account manager ...
Burnetts portrays Y2K reality for McDonald’s
17 Dec 1999 | by EMMA HALL
and media was through Starcom. The music, by The Tone Kings, repeats the lyrics, nothing s changed ...
CAMPAIGN INTERNATIONAL: ISSUE - Millennium campaigns. Are the party poopers missing out? Those who dodged the year 2000 bandwagon may now be kicking themselves
17 Dec 1999 | by MARGARET PATRICK
of Media Edge, Young s global media company, says. Fear, particularly on the part of technology ...
CLOSE-UP PERSPECTIVE: The next hundred years could be as surprising as 1999
17 Dec 1999 | by CAROLINE MARSHALL
? ) but they relish the sense of being well over the threshold of a world dominated by electronic media. An end ...
PERSPECTIVE: Official - advertising can be sexy again in the new millennium
17 Dec 1999 | by STEFANO HATFIELD
the actual doing will only continue. The risk is that hundreds of people in advertising and media ...
THE HIGHS AND LOWS OF 1999: Caroline Marshall surveys the year in which merger followed merger, Guinness ’surfer’ made a splash, a yellow furry animal revitalised Levi’s and the ad industry mourned the death of David Ogilvy
17 Dec 1999 | by CAROLINE MARSHALL
years) ... dollars 200 million US media business for Pfizer to the independent Carat in a rare move ... media planning and buying account to MediaCom ... food retailer, Somerfield, the client from hell ... leaves Bates. BIRTHS A thousand e-commerce ventures ... Omnicom launches Optimum Media ...
Delaney Lund lands creative account for online wine retailer
17 Dec 1999 | by JOHN TYLEE
. Delaney Lund won the business after appointing Simon Andrews from Modem Media.Poppe Tyson, which had ... with Modem Media.Poppe Tyson. Andrews commented: The company has great experience of wine, it has ...
Media on media
16 Dec 1999 | by MediaWeek
Media on media...It seems your typical media exec reads The Mirror, listens to Radio 3 on the way to work and thinks heat is the only magazine they’ll ever really need. Only kidding. In fact Media Week’s annual survey of what the media industry really thinks about what’s hot and what’s not, turned up a wide range ...
NEW MEDIA - New media choice/www.james.bond.com
16 Dec 1999 | by NEIL MORGAN, managing director, e-Space
, thanks to earlier briefings. You see, back in the early 70s, the old media version of a web site ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
