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MEDIA BRIEFS: Live Publishing kicks off with PC launch

10 Dec 1999 | by JEMIMAH BAILEY

company formed by Robin Wilkinson, former publishing director of IDG Media....company formed by Robin Wilkinson, former publishing director of IDG Media. ...

DIARY: Agency resorts to hostage taking for game launch

10 Dec 1999 | by JULIETTE GARSIDE

. The German media seemed to enjoy shooting their hostages, Bastion director Ciaran Brennan says, while ...

through media which would previously have been out of the question

26 Nov 1999 | by STEPHANIE FRANCE

range of media, rather than throwing the latest product innovations at them. Brand owners ... . However, even at this end of the market, there is a need to cross-over into the mainstream media ... of Johnson King, concurs: Unlike specialised titles, the mainstream media is not interested in networking ...

Linux supplier Caldera hands launch to Text 100

26 Nov 1999 | by MARK JOHNSON

of media relations for Europe. Caldera rival Red Hat appointed Firefly for UK PR and to co ...

Bite takes on brand work for Network Associates

19 Nov 1999 | by DAVID MCCORMACK

. The brand building exercise will primarily focus on media relations with the technology and business press and some national media coverage. The account will be headed by senior account director Chris ...

OPINION: The Big Question - Do you need public relations experience to be a spokesperson?/Microsoft is, for the first time, empowering its spokespeople to make statements on behalf of the company. These people, the company says, do not need to have a back

22 Oct 1999 | by BERNARD INGHAM

is far more important than media or PR experience. What you do need is a passion for ... -depth knowledge of your subject. The only other thing you need is to know the relevant media. The Microsoft ... . But spokespeople do not, in general, need media training. The most important thing is that they are people ...

BORDER LINES: Microsoft to hire for on-line work

01 Oct 1999 | by JEMIMAH BAILEY

, in broadcast and print media. Hunzinger will also arrange a contact programme for Roy with politicians...FRANKFURT: Microsoft is to seek an agency to promote its on-line business and has retained Hunzinger Information to promote Bill Gates and general manager of Microsoft Germany, Richard Roy, in broadcast and print media. Hunzinger will also arrange a contact programme for Roy with politicians ...

MS&L awarded Adobe imaging software work

01 Oct 1999 | by DAVID MCCORMACK

business and don t have the capacity for this type of project, she said. The brief includes media ...

BORDER LINES: HONG KONG - Ogilvy resigns Dell account

24 Sep 1999 | by MAGGIE BROWN

importance because of the high profile of Hong Kong media....importance because of the high profile of Hong Kong media. ...

IT Network hires two to make it a household name

10 Sep 1999 | by RUTH NICHOLAS

for the new media and consumer markets, while Portfolio s remit covers the IT specialist press ...

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