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PUBLIC SECTOR: Trio set to boost GDBA media relations

01 Dec 2000

The Guide Dogs for the Blind Association (GDBA) has appointed a three-strong media relations team. Chris Dysons joins the GDBA as media and special projects officer, arriving from Arthritis Care where he ... senior reporter for four years. Tony Searle has been with the GDBA since last year as a 'stop-gap' media ...

Whitbread to put its Costa Coffee brief out to pitch

01 Dec 2000 | by JENNIFER WHITEHEAD

for pre-Christmas media relations work, and for a Valentine's Day project next year. Whitbread also ...

STOP PRESS: Propeller to help with Translucis launch

17 Nov 2000

and the on-license drinks trade for the launch of Translucis. Translucis is a media and e-commerce venture...Propeller Marketing Communications has won two separate pitches to handle the advertising trade and the on-license drinks trade for the launch of Translucis. Translucis is a media and e-commerce venture aimed at bars and clubs, backed by drinks giant Diageo. ...

STOP PRESS: Fodor Wyllie in ASA adjudication

10 Nov 2000

lodged about an ad which appeared in New Media Age. The ad stated Fodor Wyllie was the only agency...The Advertising Standards Authority has made an adjudication against Fodor Wyllie over a complaint lodged about an ad which appeared in New Media Age. The ad stated Fodor Wyllie was the only agency specialising in on and off-line public relations . The ASA says the agency failed to respond to its enquiries ...

CAMPAIGNS: Public Sector PR - Flood Action Week brings press deluge

13 Oct 2000 | by BEN BOLD

. These codes indicate the severity of potential flooding and are issued to the Met Office, local media ... the mass-market media second time around. The icas brief was to target consumer magazines for autumn coverage and implement a national media campaign for Flood Action Week, in conjunction with Circus ...

August.One set to update Bull Info Systems image

13 Oct 2000 | by HOLLY WILLIAMS

campaign, including media relations, analyst liaison and government affairs - kicked off by launching Bull ...

WPP sister shops reveal new PR evaluation device

06 Oct 2000 | by HOLLY WILLIAMS

toolkit has three main components: media impact measurement, consumer or stakeholder attitude tracking and strategic media targeting. The process starts with a targeting and benchmarking exercise run ...

Stanbrook leaves AA to join DLA Upstream

06 Oct 2000 | by SHEETAL MEHTA

and media-related issues, as well as political experience within the Conservative party. For us his ...

MEDIA: MARKETING ON-LINE - Media sets its sites on fresh markets After its glorious arrival

29 Sep 2000 | by STEPHEN ARMSTRONG

-line with the Guardian launching its media site. The cruel commercial reality is that the Guardian went on-line to protect the vast revenue stream from Monday s Media Guardian advertising. The newspaper group has a keen ... magazines Campaign, Marketing, Revolution, Campaign Media Business, and, of course, PR Week. Industry ...

MEDIA BRIEFS: Haymarket set to launch Brand Republic

22 Sep 2000

Haymarket Group, the publisher of PRWeek, is launching an online service for PR, marketing and advertising professionals. The business-to-business portal, to be known as Brand Republic, will also carry marketing and media news from the publisher's relevant titles in addition to daily news feeds. The service ...

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