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REVIEW: Marketing and advertising news in the week's press

Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company...Lego has shortlisted two agencies for its pounds 3.6 million media operation. The company is seeking an agency to create global advertising for Lego Media, which produces TV programmes, books, magazines, films and software. - Media Guardian. ...

Wins in 2000 will protect Aegis from ad slow-down

Aegis Group, which owns the Carat media buying network, claims the 1.85bn in new advertising...LONDON (Brand Republic) – Aegis Group, which owns the Carat media buying network, claims the 1.85bn in new advertising contracts won in the first 10 months of 2000 will protect it from the slowdown ... each year in European media. A spokesman for Aegis said: “The group expects to continue to increase ...

DDB Worldwide wins $100m Hasbro business

and Griffin Bacal. Griffin and DDB are both Omnicom-owned. The company’s media agency, Optimum Media Direction, looks set to take all media buying after sharing it with Grey’s MediaCom. ...

PERSPECTIVE: Envoy's acquisition of Leagas Delaney is intelligent and timely

per cent) the media director, Jerry Fielder, (16 per cent) and the finance director, Eric McClean, (9 ...

Mother triumphs in four-way contest for Fuji's pounds 6m account

the confidence to relax itself. It deserves to be famous.' Mother's appointment will not affect media planning and buying, which is handled by Manning Gottlieb Media. ...

Future wins Italian official PS2 magazine licence

and licensing. He will report to chief executive Greg Ingham. Morrison joins from German media group Axel ...

MEDIA: HEADLINER - The publishing world's quiet achiever nets Microsoft deal. Chris Anderson

and his Bath-based magazine company was regarded by the London-centric media world as a joke. He might ... media company that can do this kind of deal is what we have been planning since we amalgamated my US company Imagine Media into Future and floated last year.' It was Future Publishing's international ...

MEDIA: HEADLINER - The publishing world's quiet achiever nets Microsoft deal. Chris Anderson

and his Bath-based magazine company was regarded by the London-centric media world as a joke. He might ... media company that can do this kind of deal is what we have been planning since we amalgamated my US company Imagine Media into Future and floated last year.' It was Future Publishing's international ...

Tilger takes the media relations helm at Aventis

Pharmaceuticals and chemicals giant Aventis has named Carsten Tilger as its new head of media...Pharmaceuticals and chemicals giant Aventis has named Carsten Tilger as its new head of media ... responsibility for communications with the international business and financial media, and is also the global media relations contact and corporate spokesman for the group. A team of six press officers reports ...

THE MEDIA BARONS: Daryl Simm - Omnicom Media's president faces a massive challenge rolling out

media offerings into a coherent network brand ... or two. As the president of Omnicom Media, Simm is knee deep in the sticky goo of creating two international media brands: OMD and PhD. OK, uniting some of the world's most successful, innovative and muscular media operations into a first-class global ...

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