Baby goods retailer Mothercare is to review its media relations agency support. The account, currently held by incumbent Attenborough Associates, is up for review in April next year ... hiring more in-house staff to cover the media relations function. Waterman currently has no in ...
. The most recent was head of media relations David Sawday who quit to join Safeway as controller ... affairs and media relations work for its bid to stock big name fashion brands such as Levi, at low ...
, with support from associate directors Richard Brett and Susannah Baker on media relations, and Susanna Flynn working on influencer activity. The agency said this campaign will have a media focus and include ... to establish a Dulux media centre and work on developing a campaign for the new Nature's Touch range ...
, BBG director and media spokesman John Noble undertook a raft of media interviews in an effort ... handled the media enquiries that ensued. Sarah Gower, PR head at Adidas, which is another ...
Financial PR firm Gavin Anderson is spearheading an investor and media relations programme for Icelandic retailer Baugur, kicked into action after its takeover plans for UK fashion giant Arcadia were ... to swing into action quickly last week to get Baugur's credentials out into the media and get the right ...
upbeat than the media coverage had led many to fear, but warns that: 'Retailers remain anxious ...
CONSUMER: McCann-Erickson PR's Scottish base has won the UK-wide account to promote Texstyle World's furniture stores. The agency is tasked with raising the retail chain's profile in the regional and national lifestyle media. Texstyle has 80 stores nationwide. ...
and trade media. Agency MD Nick Attenborough said the work would be about fashion, household ... , said it was 'more professional' to have media relations handled by an agency. 'They have ...
John Lewis Partnership has doubled its roster of retained agencies as part of a PR drive for its department store's fashion and furnishing sectors. Stephanie Churchill PR has been taken on to raise the profile of its women's and menswear range and Grylls and Reade Marketing and Media Relations is tasked ...
SWAP SHOPS: Webswappers, the online vehicle for swapping goods in 500 categories, has bought Granada Media's youth website SwapitShop's, which was closed in June. Founded in 1999, Webswappers was attracted by its rival's 200,000 registered users and ten million page impressions per month. ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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