STOP PRESS: Friends may do new series
19 Dec 2002
and E4 in the New Year, may not be the last series after all (Media, page 6). Warner Bros is due
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CAREERS: Movers - Wegener Direct Marketing
19 Dec 2002
Bert Smith has been promoted to division director of Dutch-based media and marketing group, Wegener
NEWS BRIEFS: Malta Tourist Office begins ad campaign
19 Dec 2002
Commercials. Media is bought by Equinox.
Mediaedge:cia picks up United Airlines and Citibank business
19 Dec 2002 | by MediaWeek
with the agency, which handles media assignments for Citibank throughout Singapore, Malaysia, the Philippines ... of United Airlines' international media planning and buying, including Europe, Latin America and Asia Pacific. The international planning and global buying had been managed by Zenith Media since July ...
ADWATCH: The weekly analysis of advertisement recall
19 Dec 2002
Thompson/MindShare 75 3 (1) Woolworths Bates UK/Zenith Media ... Spencer Rainey Kelly Campbell Roalfe Y R/ Walker Media ... /Zenith Media 54 9 - Vodafone Live Wieden Kennedy and J Walter ...
BRANDING BRIEFS: Watt overhauls brand identity
19 Dec 2002
templates, corporate identity, retail environments and multi-media design as well as packaging design.
T-Mobile seeks top marketer as Richardson exits
19 Dec 2002 | by RAVI CHANDIRAMANI
and Starcom Motive and consolidated ads and media into Saatchi Saatchi and Universal McCann. T-Mobile has ...
Camelot to tie with MSN for dedicated channel
19 Dec 2002 | by MARK KLEINMAN
The partnership will launch in February and underlines Camelot's determination to develop a robust new media strategy as a key driver of future revenue as sales of tickets for the main Lotto draw ... . A Lottery spokesman said it was in talks with other online media owners and expected to announce ...
EDITORIAL: A brand is for life, not just for major Christmas TV ads
19 Dec 2002 | by CRAIG SMITH, Editor
as they are, these particular media and retail spaces are the most likely to convert prospects to sales ... . Nestle Rowntree spends 70% to 80% of its media budget for Quality Street and After Eights in the pre ... -round fragrance ads, then I should also point out hurriedly that media strategy should never be totally divorced ...
Grote to lead NPA through 2003
19 Dec 2002 | by MediaWeek
Managing director of Independent News Media Terry Grote has been appointed as the new chairman of the Newspaper Publishers Association (NPA). He will hold the post for a year commencing 2003. Commenting on his appointment Grote said: "I am looking forward to leading the NPA and building ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
