to remove filtersSTOP PRESS: American Express puts account up for review
18 Dec 2003
American Express has put its global $375m ( 215m) media-planning and buying account, held by WPP
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MEDIA: Direct Line ties with C4 property programmes
18 Dec 2003 | by Poppy Brech
Direct Line has signed a year-long deal with Channel 4 to sponsor its 4Homes property strand as it seeks to boost awareness of its mortgage, loan and home emergency brands. The deal is believed to be worth in excess of 2m.
ADWATCH STARS OF 2003
18 Dec 2003 | by Gail Kemp
. Palmer-Tomkinson is already telling the media about what she sees as an enduring relationship, although ... Publicis/Carat 12 219 30.66 10 Woolworths+ Bates UK/ZenithOptimedia 13 211 28.14 * Nielsen Media Research ... - 118 118 WCRS/OMD UK 90 16.10.03 15.24 - 11 88 88 Euro RSCG Partners/ 89 18.09.03 13.12 Media ...
American Express reviews $375m global media account
16 Dec 2003 | by Claire Billings,
LONDON - American Express has put its global $375m media-planning and buying account, currently...MindShare has held the account since the agency was created in 1998 out of the merger of the media operations of Ogilvy & Mather and J Walter Thompson. The account had previously been with O&M's media ... media landscape and that we have the best resources to work on our business". The review ...
TOP PERFORMERS OF 2003: MEDIA AGENCY OF THE YEAR - MINDSHARE
12 Dec 2003
for the media industry, showing maturity and good new-business wins....Anointing a Media Agency of the Year for 2003 was a tough decision, not because there were too ... House of Media proposition. While all agencies found new business pretty thin on the ground, MindShare ... by Naked Inside - a blow, yes, but indicative of MindShare's intentions only to handle "joined-up media ...
AAR reduces media fees after slow year for account reviews
12 Dec 2003 | by Jeremy Lee
The AAR has cut its annual fee from media agencies following a poor year for new-business leads....The volume of media reviews handled by the matchmaking company has been hit by competition from media auditors and the economic downturn. This year, the service has handled relatively small ... on this year." However, Paul Phillips, the company's director of media and advertising services, said the AAR ...
AAR reduces media fees after slow year for account reviews
12 Dec 2003 | by Jeremy Lee
The AAR has cut its annual fee from media agencies following a poor year for new-business leads....The volume of media reviews handled by the matchmaking company has been hit by competition from media auditors and the economic downturn. This year, the service has handled relatively small ... on this year." However, Paul Phillips, the company's director of media and advertising services, said the AAR ...
Saatchis launches anti-racism ads to back Emma awards
12 Dec 2003
-sponsored Ethnic Multicultural Media Awards....The Emma awards celebrate the diversity and professional excellence within the media industry ... will run in ethnic media publications. The ads were written by Paul Ewen and art directed by Samrai Singh. Media planning and buying was handled by Emma. ...
WORLD: ANALYSIS - Omnicom's networks shine in cautious worldwide markets
12 Dec 2003 | by Lucy Aitken and Robin Hicks
Unlike its coveted titles of creative and media agency of the year for the UK, Campaign has ... , estimated to be worth $600 million, into the network. For Omnicom's main media network, OMD, the global ... for the media network where global account moves were rare. The sheer size of the account - $1.2 billion ...
MEDIA BRIEF: Petplan reappoints Mediamark Publishing
11 Dec 2003
Petplan, the pet insurance provider, has reappointed Mediamark Publishing to produce its customer magazine Petpatter. Mediamark retained the business following a competitive pitch that included River Publishing.
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