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MEDIA BRIEF: Sky News launches Sky News Alerts

SKY NEWS: Sky News has launched Sky News Alerts, a breaking news service direct to users' PCs. Headlines are taken from the broadcaster's website and presented in front of all other user applications on the desktop. Matteo Berlucchi, CEO of Skinkers Communications, which provided the technology, said:...

CAMPAIGN: Tech PR - Absenteeism survey raises Crown profile

until Tuesday 27 May. Press releases were sent to regional, broadcast and national media, each with a ... into Reuters, Press Association and IRN, which feed both national and regional media outlets, and the trade ... Lighthouse used TNS media monitoring to check broadcast coverage, Media Press Index for cuttings, and Factiva ...

INTERNATIONAL BRIEF: Xerox names GCI as its agency for Portugal account

Xerox's marketing support manager Sergio Antonio said that the firm had chosen GCI in a pitch that included several unnamed Portuguese rivals. The one-year brief for undisclosed fees includes corporate communications, media relations and events organising for Xerox in Portugal only, Antonio said. Xerox has ...

MEDIA: New PCPlus ed to forge better links with the industry

Future Publishing's computer title PCPlus has appointed Ian Robson as editor with a remit to forge stronger links with the computer industry.

INTERNATIONAL: Edelman takes Microsoft Asia-Pacific corporate PR

media requests across the region in a consistent way.' The account will be run from Hong Kong ... . The account brief remains focused on key regional media and analyst relations. Microsoft confirmed 14 ... reaches the top of Delahaye Medialink's third annual US media reputation index survey, up four places ...

CPN triumphant in UK bid for HP's business

bureau. He joins from HP's outgoing incumbent agency Beattie Media. HP UK head of comms Nicola Adamson ...

 

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