to remove filtersAegis' media networks to deliver further growth in 2005
22 Dec 2004 | by Sam Matthews,
media businesses are winning significantly more than their share of new business and Synovate ...
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The 10 Best TV Ads of 2004
22 Dec 2004
. Directors: Smith & Foulkes. Production company: Nexus Productions. Media planning: Naked Communications. Media buying: Starcom Motive 2 Stella Artois "pilot" Stella Artois pays homage to the flying ... . Production company: Stink. Media agency: Starcom Motive 3 Levi's "bike" A sultry and intriguing ...
Capital One reviews UK agency after US switch to DDB
21 Dec 2004 | by Sam Matthews,
pitch." McCann Erickson and DDB London are confirmed as taking part in the pitch. Media planning ...
FT rejigs EMEA sales structure under new director Good
16 Dec 2004 | by Daniel Farey-Jones,
the FT provides an effective combined print and online proposition for media agencies. Another new role ...
Carat lands £7.5m Alliance & Leicester press account
15 Dec 2004 | by Daniel Farey-Jones,
The business will transfer from MediaVest Manchester, which has retained the £8m television account after Alliance & Leicester's review. MediaVest Manchester also handles below-the-line media ... decision to work with the agencies that can deliver the optimum performance for each media." If you have ...
McCann Erickson wins pitch for Co-op brand strategy
15 Dec 2004 | by Staff,
The pitch was run by the AAR and was understood to have included Euro RSCG at the final stage, as well as DDB London and St Luke's in the initial stages. MediaCom and Naked have also been retained to handle media planning for the account, according to reports. The Co-op called the review after deciding ...
Adwatch of the year: Adwatch stars of 2004
15 Dec 2004
'. An increased spend and sharper media planning pushed brand and DRTV commercials further into prime time, while ... , calculated by Walker Media to maximise awareness while minimising investment. Barker has certainly earned ... Publicis/Carat 30 557 38.7 5 (-) Currys M&C Saatchi/Walker Media ...
Nationwide squares up to banks in £5m activity
15 Dec 2004 | by Mark Sweney
:cia is handling media planning and buying. ...
Reuters offers financial news service on Vodafone Live!
13 Dec 2004 | by Staff,
Smyth, vice-president of Reuters Media, said: "The mobile market offers significant opportunities ...
Media Forum: Are newspaper rate rises fair?
10 Dec 2004
few people grumbling, especially the media controllers of the big multinationals, who will have...the odd bit of whingeing from media specialists. All that will happen to them if their apparent buying performance seems to slip year on year is that they'll get a real wigging from a media auditor. Last week ... 's global marketing and media planning manager, is slightly more measured. She says: "It is tempting ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
