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Manchester Pride pulls in the revellers - Events

Campaign: Manchester Pride 2005 Client: Manchester Pride PR team: Impact Media PR Timescale...in the North-West. As part of its CSR programme, Manchester-based Impact Media PR promoted this year's event ... services, the Impact team initiated regular liaison between Pride organisers and a variety of media ... culminated in a pre-event international press reception on 26 August, which attracted over 150 media outlets ...

Motor Show plans for ExCeL switch

The event is moving from Birmingham's NEC to London's ExCeL for July 2006 and has pledged a 'new visitor experience' as organisers aim to widen its appeal. Seventy Seven, Fishburn Hedges' consumer arm, will target the lifestyle media. Fingal, while the Fulham-based firm formerly known as MPA Fingal ...

Let actions speak louder than words

committed £1m of media spend to campaigns such as school resources telling kids not to eat too much junk ... is getting across. We are getting a far higher amount of neutral and positive media mentions than we did ... their lives on digital media. With equipment and filming expertise provided free by the corporation ...

Consumer: Innovative design puts university inspotlight

, identifying several that had strong commercial potential and could also be linked with a current media issue ... day and calculates it into a TV watching time reward. This stood out as it coincided with media ... worked closely with student Gillian Swan, who created the product, to prepare and train her for media ...

RNIB shuns 'trick or treat' for Hallowe'encampaign

with messages in Braille and Roman script for the campaign. A media relations push focusing on women ...

News Analysis: Big shows strive for fresh appeal

negative or positive; it's just not on my radar because it hasn't inserted itself into media that targets ... in the past two years. How organisers promote their events vary. Some, such as DMG World Media and Haymarket ...

Prweek Awards: PRWeek Awards 2005 finalists

Powerbrand Tui UK Thomson THE WEBER SHANDWICK AWARD PR Professional of the Year To be announced THE MEDIA ... Management Vodafone UK McDonald's Launch of... McDonald's Restaurants Use It or Lose It Media Strategy ... SECTOR DEPARTMENT OF THE YEAR Public Affairs Department, Age of Concern Media Relations Team ...

Voluntary Sector: Cancer Research in 'heritage' runs

press were being targeted with a media relations campaign, as were fitness titles such as Runners World. ...

Ideal Home Show in PR overhaul for younger appeal

The twice-yearly consumer fest is to be promoted by Frank PR and Resonate - a blow to four-year incumbent agency Good Relations. Daily Mail Group (DMG) World Media marketing director Caroline Turvey said she wanted a 'fresh approach' to wooing visitors and 'generating news' in advance of, and during ...

Call for entries to Amec awards

PRWeek has teamed up with the Association of Media Evaluation Companies as media partner

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Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.