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Virgin Holidays opens its Doc Holiday Surgery for £1m campaign

21 Dec 2005 | by by Julia Pearlman

The campaign was created by Kitcatt Nohr Alexander Shaw, with online work by its sister digital agency Underwired. Virgin Holidays will declare its 'Doc Holiday's Surgery Open' through national and trade press ads, radio and online media such as AOL, Sky News and the Times Online. Doc Holiday ...

Firms' budgets swing towards DM activity says survey

19 Dec 2005 | by by Joe Lepper

of reaching existing customers continue to be revised upwards, indicating a move away from media advertising ...

Age Concern creates Heyday brand for grown-up baby boomers

16 Dec 2005 | by by Joe Lepper

half believe that the portrayal of older people in the media is too negative. If you have ...

McCain readies loyalty push through Carlson

14 Dec 2005 | by by Ed Kemp

the loyalty scheme with direct mail and advertising. Carlson will work closely with McCain's media planning ... by Carlson's appointment. Separately, McCain is planning a cross-media campaign to promote the health ... with potato". McCain spent £9.4m on advertising in the year to June, according to Nielsen Media Research ...

Direct news: McCain readies loyalty push

14 Dec 2005 | by Ed Kemp

the loyalty scheme with direct mail and advertising. Carlson will work closely with McCain's media planning ... by Carlson's appointment. Separately, McCain is planning a cross-media campaign to promote the health ... to Nielsen Media Research. ...

Agency of the Year 2005: Market Research Agency of the Year - Nunwood Consulting

14 Dec 2005 | by David Tiltman

and Skills, Department for Culture, Media and Sport and Scottish Executive. It has succeeded despite upheaval ...

BBH takes Marketing's Creative Agency of Year

13 Dec 2005 | by by Lucy Barrett

Warren scooped the prizes for media and direct marketing respectively....included winning BMW and Mini's planning account and the AA's £33m media planning and buying business ...

Al Young parts company with FCB as Jones restructures agency

12 Dec 2005 | by by Julia Pearlman

to £67.6m, according to Nielsen Media Research, and is now seeking to create a more integrated and multi-media ...

Adspend down in third quarter as press suffers severe decline

12 Dec 2005 | by by Ben Bold

However, without taking inflation into account, UK spend totalled £3.8bn, a year-on-year increase of 0.1% across all media. While in real terms TV advertising experienced a modest 0.8% hike and outdoor increased by 1.6%, internet advertising continued to demonstrate its massive capacity for growth ...

Guardian appoints Connectus for Dixons online voucher campaign

09 Dec 2005 | by by Julia Pearlman

." The campaign was devised and executed by Dixons Stores Group International's media agency Walker Media ...

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