02 Dec 2005
JCDecaux has launched a campaign for Reebok that links outdoor activity to in-store promotional work. The campaign, which has been planned and bought by Manning Gottlieb OMD and created by McGarry Bowen, will support Reebok's "pump" shoe across 260 sites.
25 Nov 2005
| by by Julia Pearlman
-olds with a street media campaign to promote the new Adidas_1 'intelligence level 1.1' shoe....The street media, in the form of a 3D vinyl, will be placed outside major Foot Locker stores in London, Berlin, Paris, Milan and Rome.
The campaign aims to raise awareness of the "World's first intelligent shoe", which has "just got smarter" and features new colours and improved technology since its ...
25 Nov 2005
/Creative Services
Writer: Constantin Milu
Art director: Andrei Tripsa
Media agency: Universal McCann
Media planner ...
Nanjappa, Karan Amin
Art directors: Vivek Kakkad, Hital Pandya
Planner: Navonil Chatterjee
Media agency: MindShare
Media planner: Girish Menon
Illustrator: Nilesh Naik
Exposure: Posters, press, in-store posters ...
18 Nov 2005
| by by Julia Pearlman
and point-of-sale incentives, created by Leicestershire-based 2D media company, TC02.
Purchase promotions ...
18 Nov 2005
Minneapolis to
create a media channel offering its customers broadband video content
combining fashion, music ...
Media agency: RET Media
Director: Spike Lee
Editor: Paul Martinez
Post-production: Lost Planet
Audio ...
and the product
Creative agency: Wieden Kennedy Amsterdam
Writer: Joe de Souza
Art director: Sezay Altinok
Media ...
18 Nov 2005
| by Tim Mellors, president and chief creative officer, Grey
Worldwide, North America
Media
Brief: Encourage tree-planting initiatives
Agency: Ogilvy Mather India
Writer: Abhijit Avasthi ...
31 Oct 2005
| by by Sam Matthews
-Circle and Estillsimo to support print campaigns in the titles.
The creative was though De-Construct and media ...
28 Oct 2005
in the media. That, and the fact they're all
twats, of course. I hate the game's Nike-instigated anti ...
28 Oct 2005
in the media. That, and the fact they're all
twats, of course. I hate the game's Nike-instigated anti ...
26 Oct 2005
| by by Staff
under licence for companies including Prada and Chanel, is reviewing its £40m pan-European media account....The company has invited media networks, thought to include Starcom, MindShare, Carat and OMD, to pitch for the consolidated brief.
The UK business is currently split between two agencies: MindShare handles Ray-Ban and Mediaedge:cia looks after Chanel.
In May, Luxottica unveiled a TV, print and poster ...