Carat to handle £8.5m Love It! brief
31 Jan 2006 | by Mark Banham
, the ACP-Natmag title that launched on 12 January with a media strategy constructed by Initiative. ...
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Power tools manufacturer Black & Decker is reviewing its £25m pan-European media planning..., Germany, France and the Nordic regions with the UK billings totalling £3.7m according to Nielsen Media ...
, the ACP-Natmag title that launched on 12 January with a media strategy constructed by Initiative. ...
was "simplistic." He added that the aim of the restructure was to reflect cross-media moves ...
Guardian Media Group plc has appointed John Myers, chief executive of GMG Radio Holdings, to serve
Viacom beat Bus Media in the final stage, and brands such as Vodafone and NiQuitin have already signed up. Dublin Airport was used by 17 million passengers in 2004, and a further 7m came to the airport to meet and greet travellers. Aircoach serves the capital's key upscale retail areas ...
The study, based on focus groups and interviews with parents and children, also claims that parents approve of magazines more than other media for their educational and developmental value. Children And Magazines: The Benefits of Advertising also highlights the importance that both parents ...
responsive to marketing following years of conflict and a state-controlled media. It is also hoped ... involved in campaigns to change perceptions of disabled people and is currently devising a cross-media ... manager for mass market fragrances; and Eric Davin, who served as new-media development manager at French ...
on writing, with Country & Leisure Media editor-in-chief Mark Hedges filling his role.
London and Carat to handle advertising and media for the £8.5m launch of weekly reality magazine Love it!
LONDON - TV Times, the IPC Media-owned TV listings magazine, is to increase its cover price by 5p...project was led by Mike Soutar, IPC Media group editorial director, who worked alongside Andy Cowles, IPC ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.