to remove filtersWeb TV venture ramps up comms to beat Joost
13 Dec 2007 | by Clare O’Connor
80 per cent of the agencies efforts, the teams at Mantra and Consort will also target media and tech ...
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Maxell to sponsor European figure skating championships
13 Dec 2007 | by Jacquie Bowser
LONDON - Maxell Europe, the data media technology manufacturer, is to sponsor the ISU European
Women's site calls in support
12 Dec 2007
Entrepreneur Anita Curry has briefed Clementine to run a full consumer and B2B media relations programme for her online start-up, called Influence. Clementine will also help Curry to market the white label version of the software used to create Influence. Influence is billed as a soc ial networking ...
Petra Group lures Independent on Sunday editor
12 Dec 2007 | by Clare O’Connor
The Sunday Telegraph, where he was city and media correspondent. n August, Murray-Watson interviewed ...
Apple to rethink £3.7m outdoor arrangements
12 Dec 2007 | by Nicola Clark
Apple is reviewing its £3.7m outdoor media planning and buying account, which is currently held...agency within a matter of weeks. Outdoor advertising is a core media channel for Apple, which has long ... . The brand's advertising and media accounts, held by TBWA\London and OMD respectively, are not affected ...
Agency of the Year 2007: Contact Centre Agency of the Year - Best of the rest
12 Dec 2007
% to an estimated £49m this year. Virgin Media was one of several new business wins this year. 'Garlands is a very ... customer experiences,' says Clare Lindsey, head of contact centres and customer service at Virgin Media ...
Agency of the Year 2007: Creative Agency of the Year - Best of the rest
12 Dec 2007
Guardian Media Group. The agency is probably best remembered this year for its work with Honda ...
Agency of the Year 2007: Contact Centre Agency of the Year - The Listening Company
12 Dec 2007
For years, contact centre specialists have insisted that quality matters more than cost. With so much media comment on poor customer service this year, more clients are taking heed, and the best agencies are seeing the benefits. None more so than the favourite of the Marketing's judges ...
Apple to rethink £3.7m outdoor arrangements
11 Dec 2007 | by Nicola Clark
LONDON - Apple is reviewing its £3.7m outdoor media planning and buying account, which is currently...buying agency within a matter of weeks. Outdoor advertising is a core media channel for Apple, which ... and video players. The brand s advertising and media accounts, held by TBWA\London and OMD respectively ...
CHI nets first media buying accounts
07 Dec 2007 | by Noel Bussey
CHI & Partners is launching a media venture called CHI & Partners Media....Tiger Beer has already signed up, with its £3 million media planning and buying business ... media needs. Virgin Money spends £6 million on UK media, but if Virgin's deal with Northern Rock goes ahead, Sir Richard Branson has said he will increase media spend to more than £50 million. Carphone ...
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Making the most of mobile
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
