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Saatchi & Saatchi embark on first campaign for Cadbury Creme Egg

31 Dec 2008 | by Hadassah Nymark

consumers that Creme Egg is only available for a limited time in the run-up to Easter. Digital media sites ... ' themselves by taking part in an interactive game. PHD handles media planning and buying. Phil Rumbol ...

Monocle magazine launches podcast

22 Dec 2008 | by Dan Leahul

." The Monocle Weekly follows the magazine's reputation for offbeat media models, including its online retail ...

Sky pulls back in bid to buy Tiscali

22 Dec 2008 | by Dan Leahul

's broadband market, behind BT and Virgin Media. The deal has been seen as being out of step with Sky current ...

LG Electronics appoints MindShare to digital brief

19 Dec 2008 | by Staff

record in delivering results via integrated search campaigns as part of a wider media strategy ... digital PR and social media strategy. Carolyn Watt, head of Mindshare's SEO division, said: "In the age of media multitasking, our role is to ensure that all natural search and digital PR activity compliments ...

Visit London awards SEO account to Steak

19 Dec 2008 | by Fiona Ramsay

awareness of Visit London within search results. Neil Stickells, head of search and media at Steak, said ...

Xbox enters music market with Campfire Sessions gig

19 Dec 2008 | by Dan Leahul

on Channel 4 and 4Music in January. Universal McCann will handle media planning and buying while AKQA ...

Xing acquires social news site Socialmedian

19 Dec 2008 | by Dan Leahul

. The top networks on the site are all social media related -- social media watch, Web 2.0, Tech News ...

iCrossing leads Cornhill Direct search marketing strategy for new website

19 Dec 2008 | by Dan Leahul

agency iCrossing to deliver a search and social media strategy for the launch its "household economy...and related products online. A further social media audit was conducted where insurance related items were ...

Hugo Drayton stands down as Phorm chief executive

18 Dec 2008 | by Staff

Drayton, the former managing director of Advertising.com and the Telegraph Media Group, is leaving the company by mutual agreement at the end of 2008 although he will remain an advisor. His exit coincides with that of UK chief financial officer Lynne Millar, who has resigned. Drayton's departure swiftly follows ...

Bebo launches sponsored weekly magazine show

18 Dec 2008 | by Dan Leahul

with RDF Media to create a TV show based on its popular online feature 'A Message From Earth', which beams ...

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

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