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Scottish channel stv supports blood drive

29 Dec 2008 | by Fionna Ramsay

LONDON - Scottish media group stv is making its blue logo red in support of Scottish National Blood

Mighty Boosh star lends voice to £30m More Th>N campaign

24 Dec 2008 | by Alex Brownsell

- and below-the-line media later in the year, will run throughout 2009. Marketing director Pete Markey said ...

Exeter Friendly Society launches medical insurance campaign

24 Dec 2008 | by Alex Brownsell

The campaign, created by London-based marketing agency Arthur, challenges the limitations of other providers in the sector by questioning, Will your private health cover run out when you most need it?' Media for the campaign, which rolls out across national and specialist publications, was planned ...

Channel 4 awards web advertising for Celebrity Big Brother to eType

22 Dec 2008 | by Fionna Ramsay

-term relationship with Channel 4. Ed Couchman, group commercial manager Channel 4 New Media Adsales, said the deal ... as licensing to use the Celebrity Big Brother Eye in store and in media promotions. ...

Aviva enlists Ringo Starr and Alice Cooper for Norwich Union name change campaign

22 Dec 2008 | by Staff

BBDO, will launch on 26 December across national broadcast, print, outdoor and online media ...

Kellogg awards European media account to Carat

19 Dec 2008 | by Gemma Charles

LONDON - Kellogg has appointed Carat to handle its European media buying business following a pitch...The cereal giant has made the move as part of a plan to exploit softening media markets across Europe. MindShare held the UK account. The appointment we are announcing today will allow us to strongly focus our media buying and negotiations across our European business,' said Greg Economos, vice ...

Visit London awards SEO account to Steak

19 Dec 2008 | by Fiona Ramsay

awareness of Visit London within search results. Neil Stickells, head of search and media at Steak, said ...

Lowe out of £20m John Lewis ad pitch

18 Dec 2008 | by Richard Abbott

the right present' and is set to a remix of the Beatles classic, 'From Me to You'. The retailer's media ...

Horlicks positions itself as an evening drink

17 Dec 2008 | by Staff

The brand will run a radio and press campaign from 1 January with the strapline 'The Horlicks way to end your day', supported by an on-pack promotion offering free subscriptions to IPC Media titles. The work is aimed at consumers aged over 35 and has been created by Billington Cartmell. ...

AMV, DLKW, McCann top agencies in Marketing's Adwatch of the Year 2008

17 Dec 2008 | by Bill Britt

of mentions. This is the second year Marketing has compiled this ranking of creative and media agencies ... Media agency Number of mentions 1 MindShare 112 2 Carat 111 3 MediaCom 91 4 OMD UK 90 5 Walker Media 86 6 ZenithOptimedia 75 7 Mediaedge:cia 67 8 ...

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