24 Dec 2008
| by Staff
-read stories from Brand Republic, Campaign, Marketing, Media Week and Revolution. BR readers ...
stories. While analysts were prognosticating doom for 200,000 media jobs , many appreciated the silver ...
-running crossfire between Sky and Virgin Media died down, with news the two sides were negotiating a deal to put ...
22 Dec 2008
| by Kevin Murphy
The debate about integrating on and offline media into one agency seems to have been around for so...value for money by employing separate DM, display online media, offline media and search-only agencies ...
than twenty different media channels is evidently going to hit their ROI. No one can afford that now ...
if search-only agencies can remain competitive. They are up against increasingly mighty mainstream media ...
18 Dec 2008
| by Staff
Drayton, the former managing director of Advertising.com and the Telegraph Media Group, is leaving the company by mutual agreement at the end of 2008 although he will remain an advisor. His exit coincides with that of UK chief financial officer Lynne Millar, who has resigned. Drayton's departure swiftly follows ...
18 Dec 2008
| by Daniel Farey-Jones
affected by the cuts is media shop PHD, which is laying off 30 people and closing its Atlanta office ...
17 Dec 2008
| by Staff
Marketing continues to be part of Haymarket s Brand Republic online network of advertising, marketing and media sites but it has expanded its online remit with a host of new content features and services. Rather than replicate the magazine format online, the new Marketing website organises ...
16 Dec 2008
| by Daniel Farey-Jones
, using all media". Third place in the agency rankings was taken by Mark/M C Saatchi Sydney and fourth ...
covers all awards across all media. Top agencies for Direct Marketing 2008 1. Shackleton, Madrid 279 ...
15 Dec 2008
| by Nikki Sandison
an affinity partnership with Bauer Media involving titles including Grazia and Heat....to be working with a partner like Bauer Media, and we look forward to creating some truly innovative affinity partnerships and promotions." Bauer Media has a UK portfolio of 80 magazines with 26m adults reading one ...
12 Dec 2008
| by Darren Davidson
LONDON - L'Oreal is to shift its £1.5m media planning and buying account for the beauty division
12 Dec 2008
| by Nikki Sandison
product to tackle the challenges of an increasingly fragmented media. Nunwood succeeded in taking ...
in a struggling financial services sector or seeking share of voice in an increasingly fragmented media ...
12 Dec 2008
| by Jacquie Bowser
-based Range Online Media. Stelter said: "The internet marketing business is rapidly maturing. As the sector ...
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