22 Dec 2009
| by Joe Thomas
using digital channels such as mobile, social media and search. COI Interactive Services said: 'Digital ...
and various social media channels that are key to their audiences.' The Royal Navy launched a new campaign ...
21 Dec 2009
| by Daniel Farey-Jones
plans and use of social media as part of a contrite reaction to its ongoing service disruptions....from Eurostar staff were extensively reported by the media and in social media, while subsequent ...
agency Fallon, media agency Vizeum, social media agency We Are Social and experiential agency Firelighter ...
to encourage people to travel with Eurostar. The company will also learn lessons from its use of social media ...
20 Dec 2009
| by Daniel Farey-Jones
LONDON - Eurostar has been forced to adapt its social media presence from marketing to crisis...of the company in social media outlets between Friday evening and Saturday morning. The Twitter handles ...
'. The account is run by social media agency We Are Social to a word of mouth marketing brief, though ...
18 Dec 2009
| by Gordon MacMillan
media campaign, the Fiesta Movement programme, which generated over 675,000 Flickr views and 5.5 million ...
18 Dec 2009
| by Staff
Republic rounds up the week's industry moves in advertising, digital, marketing and media....'s research initiatives, including the biannual online advertising expenditure study. ( Media Week ...
. ( Marketing ) Media NatMag , the publisher of Cosmopolitan magazine, is to part company with its managing ...
of the year. ( Media Week ) Sir George Russel l , deputy chairman of ITV , is to step down at the end ...
17 Dec 2009
| by Joe Thomas
and was also distributed to local media as part of a 25,000 media campaign. Alison Pritchard, from ...
17 Dec 2009
| by Daniel Farey-Jones
Media analysts Screen Digest predicts each sector will be worth 1.7bn by the end of 2013. It believes most of the growth in mobile video on demand will come in 2010 as mobile handsets increasingly converge with portable media players. In the mobile TV market it believes the number of subscribers ...
17 Dec 2009
| by Staff
online retail specialist Fluid, which has worked with North Face and Calvin Klein Fragrance, Buddy Media ...
17 Dec 2009
| by Staff
and buying leaders from a media companies and agencies took part in updating the document. To review ...
16 Dec 2009
? And can we use social media to accurately predict this year's bestseller?
Social media agency Yomego.... So, we've been taking a close look at children's use of social media and how brands can gain insight ...
up with social media playing such an integral part of their everyday lives. By not engaging children across social media channels, brands and retailers are missing a huge trick. But there is still a ...