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New business leagues 2009

Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...

Marketing to engage today's digitally-savvy youth market

social media, creating viral content and getting the tone right to interact credibly with the youth ...

Co-operative reviews £18 million advertising account

in the Wind'. Co-op, which has acquired the Somerfield retail chain, recently reviewed its media planning and buying business but decided to retain Rocket on its own stores and Rapp Media on the Somerfield business. ...

Noble rejoins TMW as digital creative director

, with the creative team working alongside strategy and innovation to deliver media neutral solutions for our clients ...

APA launches International Customer Publishing Awards

including media planners and impartial client-side marketing directors will be tasked with judging ... editorialised content for brands across different media -- whether through traditional magazines or more ...

Multiyork runs summer sale campaign through WFCA

in the Saturday editions of the Daily Telegraph and The Times. Media buying is through Walker Media. Separately ...

Cummins Nitro scoops Direct Grand Prix for Tourism Queensland

executive creative director of TMW, said that the bread and butter media "were being replaced because ...

Profitable, cost-effective and trusted B2B marketing

The online video covers the main points of discussion at Marketing's B2B event from the impact of the recession on the B2B marketing mix through to the most popular metrics being used currently. The media player for the video also offers a link to download the full findings of B2B International's recent ...

 

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.