Each week, Campaign magazine publishes the top ten agency business rankings for: creative media direct marketing digital In the attached table above, we publish the entire leagues, including agencies further down the lists. The table shows the cumulative totals for new business wins ...
was negotiated by Starcom MediaVest Group, Premier Foods' media agency and McCann Erickson will create the idents. Lisa Clark, the head of media management at Premier Foods, said: "The integrated sponsorship platform ...
LONDON - A row has erupted between media agencies and ITV over changes that the broadcaster...February it plans to enforce rate card conditions that demand payment for media by the 15th of each month ... more time to process payments from clients. Media agencies seem determined to fight the move and have ... smaller media agencies who are less able to use their buying clout to argue against the ITV proposals ...
BEIJING - Omnicom Media Group has won the first battle in the global Unilever media planning...the new year. Unilever called a review of its $5 billion media account in July and has since shortlisted Omnicom Media Group, Mindshare, Carat and Initiative to contest the account on a region-by-region basis ...
LONDON - Tiger Woods' fall from grace will cost TV networks and sponsors more than $220 million in lost revenue, it has been estimated.
and buying leaders from a media companies and agencies took part in updating the document. To review ...
Wheat, had kicked off a review of its media and creative arrangements....with a result expected by March 2010. The media and creative accounts are currently held by Bray Leino ... account but it is understood that it will not compete for the media business. The brief focuses heavily ...
into doubt. The media company owes 148 million to Eden Bidco. Source: The Times Kraft Foods claimed ...
LONDON - MediaCom has won Universal Music's £100 million media planning and buying account across
report accuses the Department of Culture, Media and Sport of extraordinary naivety over the introduction ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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