22 Dec 2010
| by Loulla-Mae Eleftheriou-Smith
is by agency Red C Marketing and produced by Mob films, with media buying handled by All Response Media ...
21 Dec 2010
| by Sara Kimberley
The marketing television body will launch its Christmas ad from tomorrow (22 December). It will run until December 31.
The commercial will feature across a variety of broadcast channels represented by Thinkbox s shareholders, namely Channel 4, Five, GMTV, ITV, Sky Media, Turner Media Innovations ...
16 Dec 2010
| by David Woods
PR professionals have been warned to change the way they use Twitter and other social media...The OFT this week attacked a commercial blogging network, Handpicked Media , after it breached rules governing unfair trading by not disclosing which posts were sponsored. It is the first time the OFT has taken such enforcement action and the ruling will cover blogs and Twitter.
The regulator ...
15 Dec 2010
| by Daniel Farey-Jones
agency VCCP and media-planning and buying agency Vizeum. The ads will run on ITV, Channel 4, Channel 4 ...
15 Dec 2010
| by Katherine Levy
IPC Media has conducted new research into the attitudes of young men who fall into its core...and alleged affair.
The publisher is in the process of rolling out the research to media agencies ...
13 Dec 2010
| by Maisie McCabe
Brother' and youth-focused drama 'The Vampire Diaries', which is shown on ITV2.
Martin Allison, media ...
10 Dec 2010
| by Sara Kimberley
.
The campaign will run across print, outdoor, TV and online. Media planning will be handled by Mediacom ...
10 Dec 2010
| by Sara Kimberley
Gocompare.com s media buying.
Nick Hall, head of marketing at Gocompare.com, said: "We re giving viewers ...
10 Dec 2010
| by Alex Brownsell
-dealer materials. Media planning and buying for the campaign is by Mediacom.
Peter Duffy, UK head of marketing ...
08 Dec 2010
| by Peter Hay
of the waiting international media's flashing cameras.
This is not the premiere of the latest blockbuster war ...
figures have forced the media to sit up and realise that games are now big business.'
As the industry ...