media award at its Effectiveness Awards in November, and launched its international favourites ...
Current social media buzz surrounding Lib Dem business secretary Vince Cable is largely negative...Since Vince Cable s comments to an undercover reporter first emerged on Monday this week, Brandwatch has picked up 9,000 mentions of Vince Cable across social media platforms, with the largest ... articles, was filtered out. Giles Palmer, chief executive of Brandwatch said: "Social media is now one ...
consumers parting with up to £153m, according to analysis from the Interactive Media in Retail Group (IMRG).
the rating went up from 67 to 71 points, based on information from the Interactive Media in Retail Group ... since last year. While many retailers are investing heavily in social media and mobile websites or apps, a relatively small number of shoppers were influenced by social media or used their mobile phones ...
the result of Ofcom's investigation into whether the deal could harm media plurality in the UK ... the takeover to the regulator on 4 November. Talking about the move, Sorrell told Media Week: "Probably ... trends we see in the media industry." The WPP leader s comments come as Murdoch s newspaper operation ...
designed in collaboration with Fred Farid media and implemented by ZenithOptimedia, will be the subject ...
Independent record label Infectious Music is launching its new e-commerce site with a social media
Havas-owned Arena Media has launched a new social media unit called 247 Social to provide a full...Dan Clays, managing director at Arena Media, said: "We have called it 247 Social because ... expertise working closely with all media." The division, which will work on activity for existing Arena Media clients such as Domino's, has won Hewlett Packard (HP) as its first new client. 247 Social ...
AOL has acquired rich media ad technology platform Pictela, as it looks to boost its suite...range of formats and is used by publishers including Glam Media and Hearst. AOL did not disclose ... advertisers with beautiful, content rich, media display formats." The acquisition comes ahead of the UK ...
just about brand awareness, as any search or social media guru will tell you. It s an evaluation tool ... is vital, as social media experts have been saying for years. Only now the search industry will be saying ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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