: "WPP Digital will be a great home for BSD as we pursue our mission of bridging traditional and new-media ...
official London 2012 programme business to Haymarket Media Group, ending a 15-month competitive pitch...Haymarket Media Group, publisher of Four Four Two and magazines for the Football Association and Manchester United, is believed to have won the business following a pitch against at least five other media ... , produced and printed by Haymarket Media Group, will go on sale in 2012, with contributions from top sports ...
Aegis Media has landed its second Pfizer account in a week, as the pharmaceutical giant has...media buying for its Wyeth DTC brands under Carat earlier this year. Intermediary Joanne Davis Consulting handled the review. Pfizer also works with TargetCast on its media planning and buying account in the US. That relationship is unaffected. Last week, Aegis-owned Vizeum won Pfizer's 9m media ...
MediaVest has retained the £3m media business for multiplex cinema chain Cineworld, ending a three...The Publicis Groupe agency kept hold of the business after fending off Vizeum, Maxus, MCHI and Walker media. The process is believed to have involved tough negotiations. MediaVest is understood ... when Cineworld was called UGC. Cineworld currently spends an estimated 1m on media, but is set ...
Established in 2001, Yolk operates in Singapore, Malaysia, Thailand and Australia, and specialises in digital and social media, viral marketing, and online advertising. Yolk earned $1.3m in revenue ... and digital media. In the past two months WPP has bought two agencies in the US , including Marketing ...
AOL has acquired rich media ad technology platform Pictela, as it looks to boost its suite...range of formats and is used by publishers including Glam Media and Hearst. AOL did not disclose ... advertisers with beautiful, content rich, media display formats." The acquisition comes ahead of the UK ...
Aegis-owned Vizeum has won the £9 million UK media planning and buying business for Pfizer's over...last year. Pfizer started a review of its $700m US media account, held by Carat, in September. ...
interaction using social media. AMD declined to comment. ...
Sister agencies McCann Erickson and UM London have won the £5m creative and media planning
are the 'click here' days of rich media ad interaction, you cannot fail to want to play with this ad, meaning you ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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