: "WPP Digital will be a great home for BSD as we pursue our mission of bridging traditional and new-media ...
Aegis Media has landed its second Pfizer account in a week, as the pharmaceutical giant has...media buying for its Wyeth DTC brands under Carat earlier this year. Intermediary Joanne Davis Consulting handled the review. Pfizer also works with TargetCast on its media planning and buying account in the US. That relationship is unaffected. Last week, Aegis-owned Vizeum won Pfizer's 9m media ...
and consumer promotions. It will also include local and retail media and media buying, direct response ... needs. Then we build a media agnostic program from that base." ...
The marketing television body will launch its Christmas ad from tomorrow (22 December). It will run until December 31. The commercial will feature across a variety of broadcast channels represented by Thinkbox s shareholders, namely Channel 4, Five, GMTV, ITV, Sky Media, Turner Media Innovations ...
Established in 2001, Yolk operates in Singapore, Malaysia, Thailand and Australia, and specialises in digital and social media, viral marketing, and online advertising. Yolk earned $1.3m in revenue ... and digital media. In the past two months WPP has bought two agencies in the US , including Marketing ...
media, technology and creative to solve business and communication problems as successfully as we do ...
In Ed Feast's final instalment of his diary charting the journey of launching his own media agency..., especially in Scotland. Scott also insists the Media Nomads rugby team is on a "social level". I know ... faces around the table are second to none. 22 November One evening, at Soho media haunt Le ... at CBS Outdoor, drops in today to take me through the latest news in transport media. Mr Bamford was my ...
into bigger roles as Brand Republic rounds up this week's industry moves in advertising, marketing and media....-president, global media and brand operations at Procter Gamble, after 22 years. ( Campaign ) Ogilvy Mather ... Brand Media has appointed Noelle McElhatton as editor of Marketing . She takes over from Gareth ... in the Brand Media Central s Creative Solutions Group. ( Marketing ) Soft-drinks manufacturer Britvic has ...
group heads. Earlier in December Robson Brown lost the media planning and buying account for Dreams ... West Media) on 29 November. Attinger Jack was sold in a deal involving the previous owner, David Attinger, and AW Media was sold to WTTW Communications , a company led by former AW Media managing ...
Jane Ratcliffe is relinquishing her role as chief executive of MediaCom, the UK's largest media.... After winning the coveted Agency of the Year award in 2008, Ratcliffe told Media Week she was already ... : "After my degree I applied for a job as a media researcher, but at the interview they said I was really gobby, and had I considered being a media buyer? I had an immediate interview and was taken on ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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