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Brake 'got the msg?' by Blue Hive

by JCDecaux through Kinetic Media and Mindshare. This is the first advertising campaign Brake has launched. ...

London's newest ECD is the Brit you've never heard of

social media, we encouraged Kiwis to think of it as a lucky can, and it really worked. It was the biggest ...

Warehouse launches campaign to boost fashion credentials

fashion credentials. Social media forms a key part of the campaign, and it is also launching a Facebook ...

Out and About 23 September

This week, in an Out and About special, we check out the media and marketing debate that took place

Brand Republic inducts its first Hall of Famers

was introduced by editor Rich Sutcliffe and Lyndsay Menzies, chief media officer at LBi and chief executive ...

Sainsbury's drops 'try something new today' strapline

things in life. It was created by AMV BBDO with media planned and bought by PHD. The campaign ...

Comparethemarket in meerkat toys giveaway

handled the media planning and buying for the campaign, while The Mill developed the Meerkovo site and LBi ...

Nxt Gen 2011

From the growth of social media to integrated campaigns, the up-and-coming young talent

Krispy Kreme to run first above-the-line work

The doughnut and coffee brand tasked Addiction London with creating the campaign, electing to use outdoor media, from posters to Oyster card holders. The creative plays on the idea of doughnuts being ... "Impress the boss", "Brainstorming again?" and "Accidentally replied to all?". Media space has been ...

Drinkaware launches next phase of campaign

in 2009, "Why Let Good Times Go Bad?" delivered media value of more than 23m. 70% of young adults and 61 ...

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Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.