31 May 2012
Euro RSCG London joins the creative league at number seven with its Santander win. In media...Each week, Campaign publishes the agency new-business leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any accounts they lose.
They show the cumulative totals for new-business wins during the year, but a look ...
31 May 2012
Mingling with stars including Hugh Grant and Gary Lineker was Walker Media's Phil Georgiadis, who submitted a winning bid for one of the most sought-after auction lots of the evening - dinner cooked at his house by the chef Mark Hix, with Blur's bass player Alex James serving the cheese course. Georgiadis ...
31 May 2012
, smartphones and tablets. He adds: "The media landscape is evolving fast, and this is affecting the national ...
the agency world.
1Newsworks is funded by six national newspaper groups: Guardian News Media, Independent Print Limited, Mail Newspapers, Mirror Group Newspapers, News International and Telegraph Media ...
31 May 2012
it will be. All sorts of interesting things might actually follow. During her recent Media 360 presentation ...
, the managing director, sales, at JCDecaux, tends to agree. If you are buying online media, you don't buy a ...
, MD, Posterscope
"In the context of the contemporary media landscape, expressing the value ...
31 May 2012
| by Maisie McCabe
company's servers crashed. David Wilding, the head of planning at its media agency PHD, says they learnt a ...
if people were 'Shazaming' an ad in every break," he says.
Pepsi's media agency is similarly cautious ...
every day. Yet Nigel Walley, the managing director of the digital media consultancy Decipher, questions ...
31 May 2012
to have a broad range of skills, from strategy to data to packaging design to social media to PR to SEO ...
the TV. It's impossible to create a social media campaign unless you immerse yourself in the social world ...
social media can play in overthrowing despots - let's agree we live in a variable age.
This is what ...
31 May 2012
online content and innovative social media activity. Playdom's range of social gaming titles includes ...
31 May 2012
brand guru, a digital evangelist, a user-experience expert, an entrepreneur, a media-friendly puppet ...
29 May 2012
| by Loulla-Mae Eleftheriou-Smith
the start of National Ice Cream Week. It will run in intermittent bursts.
Taylor Herring bought the media space directly from Channel 4, and used production company iCity Media.
Jenny Bostock, Britvic ...
29 May 2012
| by John Reynolds
The ad features Jessica Ennis, US sprinter Tyson Gay and several other Omega brand ambassadors and Olympic hopefuls. The soundtrack is a remix of the Rolling Stones' 'Start Me Up'.
The ad is expected to air in the UK in the coming weeks and will run alongside social media activity on Twitter, using ...