from McEwan on social media in our story earlier this week about how Innocent topped the latest Social ...
brands and their use of social media, beating Starbucks into second place....nominated brands. These were then scored by social-media monitoring firm Brandwatch and a panel of industry ... continued investment in social media and the strong showing of FMCG brands overall. Last year, the smoothies ... . It naturally extended into digital and social media as the channels evolved.' Other brands that made the top ...
was appointed by the Eden Project to handle media planning and buying. It has booked the ad onto digital TV ...
on Thursday, before being screened on video-on-demand and in cinemas nationwide from mid-June. Media buying ...
campaign, fronted by celebrity Jodie Kidd. Starcom handled the media for the campaign, booking the TV ...
In the film, celebrity mums including Turlington, Jennifer Connelly and Debra Messing encourage others to join in solidarity by "disappearing" on 13 May, US Mother s Day, by taking no phone calls, sending no e-mails, not engaging in social media and requesting no gifts. The spot was directed ...
and social media activity, and will encourage consumers to talk about the product online, by using a hashtag #GoldenFuel in its TV execution for the first time. Media planning and buying has been handled by Walker Media. The campaign builds on last year's debut work for Weetabix from BBH, a 7m ad campaign ...
It focuses on the role the cereal can play in helping families through a busy day, featuring a series of events in which an exhausted dad tries to keep up with his energetic son. The ad is supported by digital and social media activity, and will encourage consumers to talk about the product ...
Amy Kean, head of consumer innovation, MPG Media Contacts Why I like this When people tell me interesting things, rather than seek proof, I normally just choose to believe them. As such, I'm sure that it actually is the company CEO in this video. Does that mean that, at last ...
for three months, across cinema and TV. PHD North handled the media and the ads were produced by MTP ... creatives on the campaign. Blonde built the website and is handling the social media behind the campaign ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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