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NTL Home hands Mere the brief for north-west work

and telephony with a single connection. 'We will start the brief with a media tour aimed at new and existing ... to NTL Home regional marketing manager Louise Lomas and media relations head Malcolm Padley. NTL Home has eight regional business units. Mere's appointment is the first to assist the media company's regional ...

MEDIA BRIEFS: The Press Association boosts sports coverage

PA: News agency the Press Association is to boost its sports coverage with the launch of Football 24. The venture will provide breaking news on text and audio, for SMS, website and WAP outlets, on every football club in England and Scotland. PA Sport editorial director Andy Elliott is overseeing the...

Lewis's Octane division lands BT Openworld job

Openworld head of media relations, said: 'This is a new account. We had separated the work into narrowband ...

MEDIA BRIEFS: Worldpop acquired by iTouch

WORLDPOP: Worldpop, the youth marketing company that went into receivership (PRWeek, 16 November), has been acquired by iTouch, the mobile phone business. Worldpop shifted from being a pop content provider online to concentrate on services for 16 to 35-year-olds, such as SMS and e-mails, earlier...

Firefly blames downturn as 11 staff face axe

asked to raise Avaya's profile in the trade and business media, and support the organisation ...

E-PUBLIC RELATIONS: Wired up Kids - Children are the new techno-savvy generation. So how do brands connect with them?

Electronic media are revolutionising childhood. Kids are the keenest users of the internet, e ... . So, what techniques can PROs use to reach those most in tune with new media? With three ... part of kids' worlds. For brands that speak to children, ignoring these media is tantamount ...

MEDIA BRIEFS: vnu.net signs mobile deal with AvantGo

Technology news and reviews site vnu.net has signed an agreement with AvantGo, the mobile internet service. Content from vnu.net will be available on mobile phones and handheld PDAs (personal digital assistants). AvantGo offers users access to 1,000 content channels via www.avantgo.co.uk. vnu.net...

Adams urges PR industry to adopt NewsML

Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get...Media Report chairman and Text 100 co-founder Mark Adams has made a plea to the PR industry to get behind a radical internet-led news management system that aims to revolutionise multimedia news. Adams, who left hi-tech PR agency Text 100 last year, is helping lead a crusade to spread the word about ...

MEDIA BRIEFS: Silicon.com relaunches as e-biz service

Silicon.com, the online technology news and recruitment service, has been relaunched. With six zones including subjects such as telecoms it has positioned itself as an e-business news service rather than an IT users' site. In response to market research, regular two-minute news updates have...

Campaigns: Weekly Web Watch - Not so free to access all areas

in the media. An AltaVista spokesperson admits: This was a mistake by AltaVista. By 6.30 or 7am the offer ... the company s decision to put unmetered access on hold was emailed to the media and also posted ...

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