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Nokia music and sports event PR goes to Radiator

said she would drive coverage in the short-lead snow sport and music press as well as lifestyle media ...

Campaigns: Sponsorship - Homing in on the cult of the spinmasters

press, entertainment magazines and on-line media. Internet audiences were targeted by Slice s New Media Street Team, which raised awareness of the competition throughout chat sites and bulletin ... and broadcast media. The results of the competition were announced to the media on 13 May ...

DIARY: Let’s just hope ocean life doesn’t take the wind out of this PRO’s sails

media officer for the spirIT team, a consortium-sponsored boat whose 18 crew hope to benefit from ...

DIARY: When the editor said ’get wrecked in Reykjavik’, he didn’t mean literally

snowfall rather than a media frenzy. So treacherous were the conditions that one of the vehicles ...

LABOUR PARTY CONFERENCE NEWS ROUNDUP

to the regions would mean national media would have to redefine its role. BT prefers a suite to a stand ... on spinning Addressing a fringe meeting on the role of the media this week, Gordon Brown s former press secretary Charlie Whelan expressed concern at the level of media interest in spin doctors ...

FOCUS: THE SOUTH - A broad attitude to local issues/Towns in the Home Counties are having to balance increasing business and the benefits it brings, with maintaining local character. Stephanie France reports

managed the media and distributed press releases, enabling the emergency services to do their job ... , the community and opinion formers and also generated media coverage, says The Reputation Managers deputy ... in a tight timescale and with a finite range of relevant media, so that the potential for a ...

BT puts five on course for its Global Challenge

agencies had been shortlisted, but the chosen agency will promote the race to national media, and local and regional media while the crews are being picked and trained. The race is open to all entrants who pass ... . Last year a BT crew sailed a boat called the Concert, which attracted media coverage when crew member ...

CAMPAIGNS: JUDGE AND JURY; BT’s seafaring challenge must whip up a storm overseas

The BT Global Challenge knows how to attract British media coverage but it must do more...The BT Global Challenge knows how to attract British media coverage but it must do more to interest the rest of the world, says Paul Vaughan, a board director of API Consulting The BT ... generated enormous coverage in UK media, but was thinly covered overseas. If UK coverage is what ...

NEWS: STOP PRESS

-way pitch. Countrywide will provide consumer and trade media relations, develop internal newsletters ...

 

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Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.