Search results for Media

Showing 1 - 10 of 23 results

Sort results by: date | relevance

1 2 3
Next »

Search filters:

By Channel

  • Direct Marketing Remove filter

By Media

  • Video Remove filter

Click remove filters icon to remove filters

Clear this search

Add Search Filters:

By Date

By Media

Warner Leisure Hotels launches new TV ad

03 Jan 2012 | by Loulla-Mae Eleftheriou-Smith

The campaign, created by agency SOUK360, is running across TV until 12 February, supported by press and direct marketing activity. Media buying is being handled by Mike Colling Company. The ad showcases Warner Leisure's range of activities and evening entertainment, and aims to increase bookings ...

Voyage Privé backs UK push with TV drive

20 Jun 2011 | by Loulla-Mae Eleftheriou-Smith

across Channel 4's television channels and on the websites for E4, Film4 and More4 as part of a media ...

Adwatch (8 June): Top 20 recall - Oreo gets tongues wagging

08 Jun 2011 | by Ryan Newey, Co-founder, Fold7

9 ( ) Marks Spencer RKCR Y R/ Walker Media 32 10 ... Burnett/ OMD UK 30 12= ( ) KFC Bartle Bogle Hegarty/ Walker Media 30 14= ( ) Virgin Media DDB UK/Manning Gottlieb OMD 28 14 ...

CREATIVE STRATEGY: Nudity and drugs? YSL has 'creativity' running in its veins

03 Feb 2011 | by Simon Kershaw

to have one objective to get a striking image in the national media. How? Not with wit and charm. Nope ...

Harry Potter helps BMW make 'cinema advertising history'

25 Nov 2010 | by Katherine Levy

from Digital Cinema Media (DCM). Martin Bowley, managing director, DCM, said: "Cinema's always a ... office smash Harry Potter, we will have made cinema advertising history." Created by WCRS with media ...

Content is King

15 Oct 2010 | by Hugh Burrows, Que Pasa Communications

branded material meets social media..." model of marketing. It divides communications strategy into bought media (advertising, sponsorship, search), owned media (branded content and platforms) and earned media (social networks such as Facebook ... . It is fascinating to see content that started off on mobile and social media "trade up" to terrestrial TV ...

Get Real

15 Oct 2010 | by Rik Haslam, RAPP

. Individuals had no access to mass media, so they either believed the nonsense, kept their feelings ... or promoting them using their own personal broadcast technology: social media. Those angry lunatics ... they're treated like fools, as countless social media horror stories show. Google "Motrin social ...

The Dawn of Engagenomics

15 Oct 2010 | by Mike Cullis, Elvis

with this proliferation and fragmentation of media. Planning and activation It's harder than ever to make it all ... shown that more people are multi-tasking across different media at any given time. Importantly ... rewarding one. It is not about badgering your best customers to sell their friends to you. Virgin Media ...

Beyond Distraction

15 Oct 2010 | by Jeremy Garner and Mark Brown, Weapon7

indeed. Old engagement revolved around push-style messaging in a more tightly packaged media landscape ... , social media networks, search engines - many would be lying if they did not admit that switching off can ... , there are interesting parallels here between "content grazing" (or media snacking, as it used to be called) and the fast ...

How to measure true engagement

15 Oct 2010 | by Ol Janus, EHS 4D Discovery

across all consumer touchpoints, from call centre through to social media, as well as collect measurable ... to useful apps, and generally consume other broadcast media. All the time, I'm forming impressions ... , what do we need to change about our media mix, our creative and our communication strategy to engage ...

1 2 3
Next »
 

Additional Information

Campaign Jobs

More Jobs


Mobile

Making the most of mobile

Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.

 

Part of the Republic Group