-European media account to Mindshare....The agency won the business after a pitch against undisclosed agencies. The account covers the major European markets, including the UK, Italy, Spain, France and Germany. Media duties for Piaggio were previously handled on a local basis. OMD, the incumbent in Piaggio's home market of Italy, did ...
LONDON - VW is on the hunt for an agency to handle its social media account and is approaching...The car manufacturer wants to understand and tap into online consumer conversations about the brand, and devise a social media strategy to maximise on that feedback. The agency will work alongside ... rules and criteria for engaging online social media audiences. VW has harnessed social media for some ...
all online communication such as advertising, website and social media activity. The account includes ...
partner at Element Communications, its joint media venture with Naked Communications. Before this, she ...
to co-ordinate Kia's media, strategic planning, account management and dealer marketing. Kindred ...
The car rental service is looking for an agency to handle all creative and media output across the digital and DM sectors, with a specific focus on sales and retail activity. The brief will not incorporate any of the rental service's affiliate marketing, which is handled by Web Liquid. McCann Birminham ...
million pan-European media planning and buying arrangements....The car company, which has previously reviewed its European media business on a market-by-market basis, is looking to consolidate the account into one network. Omnicom's OMD handles the 67 million UK business and PSA's media in Denmark, Switzerland and Russia. The Havas-owned MPG has the account in France ...
Fiat, the Italian car-maker, has moved its estimated £150 million pan-European media planning and buying business into WPP agencies. The switch is expected to result in the £18 million UK Fiat account ... Romeo media account out of MediaVest and into MEC. -------------------- Did you find this article ...
The incumbent, McCann Erickson Manchester, had handled the business for more than ten years, but the car giant called a pitch, which took place in November. McCann Erickson Manchester repitched for the business in late November. Despite losing the creative account, the incumbent has retained the PR, media ...
LONDON - DLKW has created a multi-media campaign to support the launch of the new Vauxhall Insignia...2008. Credits First Aired: 5-Jan-08 Media: TV, Cinema, Press, Online and Posters Country: United ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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