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H M's 4.5 million UK media account is held by the Interpublic agency Universal McCann, which ... -of-home in the UK". Universal will now work with Kinetic on the account. Universal has handled the media planning ... the outdoor media for the Group M media agencies, including MediaCom and Mediaedge:cia. ...
The agency won the account without a pitch, and will create an outdoor, digital, PR and social media campaign to raise awareness of the charity's fashion push. The work will feature a number of yet-to-be-decided celebrities, and will play on the campaign's heritage. TBWA\London created last year's work, which featured ...
media agency....The agency, which won the account after a five-way pitch, has been briefed to develop the retailer's social media strategy and devise a campaign that engages with blogging communities and social network ... will be modelled by the Girls Aloud star Kimberly Walsh. Dare's social media campaigns will seek to increase ...
LONDON - The Havas-owned MPG has resigned the £2 million Bhs media planning and buying account....It is unclear whether the account will go to a fresh pitch or be consolidated into Carat, which handles media for Bhs' sister Arcadia Group. Arcadia and Bhs functions, including logistics, property and finance, are currently being consolidated in a bid to improve group efficiencies. Last month, the owner ...
to handle its media planning and buying across Europe and Asia....The agency will work on media around campaigns, created in-house, for Pringle s seasonal collections. These will run in major markets in Europe and Asia, including the UK. Pringle s UK media ... that we partnered with a key media player. ...
The incumbent on the account was Arena BLM. Mindshare already handles the discount fashion retailer's offline media planning and buying business. Arena BLM won the online business in February 2007 after a pitch against Golley Slater and Starcom. Mindshare won the fashion chain's media business ...
Mindshare has picked up the media planning and buying account for Umbro, previously held by its
The poll, which was launched by the cinema advertising sales house Digital Cinema Media, gave voters a choice of ten ads that were chosen by a panel of experts. ...
Working on the account, Host, alongside its creative partner The Glue Society, will be responsible for handling all creative, digital and experiential work across Australia and New Zealand. Host's sister agency One Green Bean will work on all media relations, as well as ambient and social media activity ...
as its media agency in Singapore, as the company launches its first stores in South-East Asia.
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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