01 Jun 2012
| by Maisie McCabe
media planning and buying account after a final shoot-out against market intelligence agency EI.-...will work with Ernst Young on its global communications planning, as well as providing full media buying for global media properties, such as CNN, airport outdoor media and Eurosport.
Although the appointment ...
International's global media planning team, their experience and capabilities. "The new media landscape ...
31 May 2012
Euro RSCG London joins the creative league at number seven with its Santander win. In media...Each week, Campaign publishes the agency new-business leagues across the creative and media sectors.
The attached tables rank agencies according to how much business they bring in as well as any accounts they lose.
They show the cumulative totals for new-business wins during the year, but a look ...
31 May 2012
| by Katherine Levy
Paddy Power, the bookmaker, has consolidated its media planning and buying into the Omnicom-owned M...M2M was the incumbent on offline media planning and buying. It was awarded the consolidated ...
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The consolidation process was led by Tom Wyse, the head of media at Paddy Power. Search and affiliate marketing will remain in-house.
As part of the appointment, Paddy Power plans to work with Omnicom Media Group ...
31 May 2012
| by Katherine Levy
at Omnicom Media Group UK....for ensuring that Omnicom Media Group UK provides the best digital products and offerings to all UK clients ...
of Omnicom Media Group. She said: "Paul has made a significant impact on our business since his arrival. We ...
31 May 2012
| by Katherine Levy
of judges for this year's Campaign Media Awards....for TV, radio, digital, print, outdoor and cross-media, as well as Media Campaign of the Year.
Emery ...
31 May 2012
| by Jeremy Lee
new-business drive. He added that Joint had no formal partnerships with other suppliers, such as media ...
31 May 2012
As clients demand truly integrated communications solutions at a cheaper price, media agencies have...quickly, do clients look to their media agencies to offer more consultancy advice than before?
While the media landscape has become more complex, the demands on a client's time are as varied and extensive as ever; media is still only a small part of their day job. Agencies now have to package and sell ...
31 May 2012
Mingling with stars including Hugh Grant and Gary Lineker was Walker Media's Phil Georgiadis, who submitted a winning bid for one of the most sought-after auction lots of the evening - dinner cooked at his house by the chef Mark Hix, with Blur's bass player Alex James serving the cheese course. Georgiadis ...
31 May 2012
to have a broad range of skills, from strategy to data to packaging design to social media to PR to SEO ...
the TV. It's impossible to create a social media campaign unless you immerse yourself in the social world ...
social media can play in overthrowing despots - let's agree we live in a variable age.
This is what ...
31 May 2012
online content and innovative social media activity. Playdom's range of social gaming titles includes ...