24 May 2012
| by Nick Batten
estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account ...
and Eucerin.
Carat won last year s Media Campaign of the Year at the Campaign Media Awards for its Nivea activity on ASOS.
The media review follows the appointment of DraftFCB to handle its global $700m ...
12 Apr 2012
| by Katherine Levy
Safestore, the self-storage company, has appointed WCRS and the7stars to its advertising and media...the summer and will be supported by digital activity.
Media planning will be handled by Engine's strategy department, while the7stars will be responsible for media buying.
David Cox, the head of sales ...
21 Mar 2012
| by Maisie McCabe
FitFlop, the footwear brand, has appointed Walker Media, the M&C Saatchi-owned media agency, to its...FitFlop spent 602,000 on media during 2011, according to figures from Ebiquity.
However, it is understood that the brand is planning to spend 1.2m on media over the next year. FitFlop's previous media agency was Total Media. The brand's media spend is generally split between press and outdoor and its ...
14 Mar 2012
| by Arif Durrani
media to receive a significant upwards revision in Zenith's forecast, with growth of 1.7% instead ...
06 Mar 2012
| by Daniel Farey-Jones
upmarket films from Friday (9 March) for two weeks.
Media planning and buying is handled by Publicis ...
16 Feb 2012
| by Sara Kimberley
-loss scheme, support groups, counselling and weight-management ready meals.
A separate media review ...
02 Feb 2012
| by Katherine Levy
ZenithOptimedia has retained the combined £7 million UK media planning and buying account...Both high-street retailers are owned by AS Watson and their media accounts were part of a wider Benelux and UK media review that began in September last year.
Mindshare and Initiative also competed for the UK and Benelux businesses. The client is expected to make a decision on the Belgian and Dutch ...
12 Dec 2011
| by Sara Kimberley
by Sassy Films, with media planning and buying by Arena Media. Steve Kemsley was the creative and art ...
01 Dec 2011
| by Jeremy Lee
its creative and media accounts respectively....SsangYong is planning a 2 million advertising campaign to back an assault on the UK car market after an unsuccessful attempt in 2008.
Goodstuff has been briefed to handle media planning and buying, while Kindred will deliver the creative, including advertising, direct marketing, brochures and web ...
01 Dec 2011
| by Matt Williams
the Silentnight brand.
An initial campaign is expected to launch next year, working across a number of media ...
Edinburgh, formerly Feather Brooksbank, handles Silentnight's media planning and buying account ...