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estimated £110m pan-European media account....with the capture, in 2010, of the $100m US media account from OMD. It had previously won the Beiersdorf account ... and Eucerin. Carat won last year s Media Campaign of the Year at the Campaign Media Awards for its Nivea activity on ASOS. The media review follows the appointment of DraftFCB to handle its global $700m ...
Zenith has been appointed to the £3 million UK media planning and buying account for the fashion...The Publicis Groupe-owned media agency was handed the business without a pitch after Armani opted to change its model of handling media in-house. The appointment includes all Armani sub-brands across ... -house. The majority of the Armani media budget is focused on luxury press titles such as Vogue and GQ . Armani ...
review of its global media planning and buying arrangements....works with Aegis Media s Carat in the UK, as well as other markets in Europe and North America ... on its media strategy towards the end of the year and the media buying relationship beginning in 2013 ...
and communications planning for above-the-line media buys. The agency will also support brand developments, including ...
Puma, the sportswear brand, has appointed Kitcatt Nohr Digitas to handle its global social media...The agency won the account after a pitch and will develop a new social media content and engagement strategy for Puma Teamsport covering all of its digital platforms. Central to its digital strategy will be Puma's sporting brand ambassadors such as Sergio Ag ero, the footballer, who was signed ...
Outdoor Media Centre (OMC)....The study suggests outdoor advertising sits at the bottom of the list of offensive stimuli the public is exposed to, and is perceived to be less capable to offend than TV, the internet, mobile and direct mail. The study was commissioned by the Outdoor Media Centre in response to last June's Bailey ...
Lacoste, the French fashion brand, has appointed MPG Media Contacts to its media planning...this year. MPG Media Contacts started working with Lacoste this week. Lacoste previously worked with the luxury specialist media agency Cream. MPG Media Contacts' other clients include Herm s, Hugo Boss ... Frampton, managing director at MPG Media Contacts, said: "We are very excited to be adding to our portfolio ...
and the media agency Maxus to create the show, which took place in 2010. Based in Zurich, the company ...
November 2012. With a mixture of excitement and fear, media agencies are bracing themselves for the massive 3 billion Unilever media review document to land with a mighty thud on their desks in the middle ... . The Royal Mail and Post Office media agency presentations are taking place this week and next. OMD ...
, social media, data strategy and analytics....." Wunderman will work alongside Levi's global media and creative agencies, OMD and Wieden+Kennedy. Earlier last year Levi s consolidated its 70m creative and global media planning and buying account ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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