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City & Corporate: Adventis launches comms push ahead of flotation

wholly owned subsidiaries are Property Marketing Company and Premium Media. Adventis has 43 staff ...

NEWS ANALYSIS: Big PR fiasco leads to a very big mop-up job - The reputation of Barclays has suffered a barrage of negative press over ATM charges and fat cat salaries and PR has taken the brunt of the blame

media interest over announcements to charge non-customers pounds 1 per withdrawal for using its cash ... sounds about as damning as you can get. Or has the media been more than a little unfair ... , admits Barber. They made us out to be the bad guys. Nationwide media relations manager Alan Oliver ...

Editorial: Big bank makes a big PR mistake

to have been deaf to the protests of its more remote regional customers and the media were not. In fact ...

MEDIA: What The Papers Say - Consumer fury bowls over banking sector

While Barclays new advertising extols the merits of being big, the bank was forced to carry the can for leading the campaign to impose surcharges for non-customers using their ATMs. They were accused of using their size to squeeze the building societies and e-banks in a calculated attack on recent...

MEDIA: The BBC must be realistic in how it expects to be funded

By the end of next week, the Davies committee, advising on the future funding of the BBC, should complete its deliberations. Its report to Culture Secretary Chris Smith will trigger a public debate lasting into the autumn about the licence fee and the spread of services it covers - after the present...

BORDER LINES: PARIS: Shandwick wins Y2K work

Droit, which is coordinating the account. The brief includes helping define key messages, media...Shandwick has been appointed on a French finance ministry project to raise awareness of the millennium bug among private and public sector companies. Shandwick will work with ad agency Hemisphere Droit, which is coordinating the account. The brief includes helping define key messages, media ...

Financial sector values range of R&E techniques

(R&E) techniques and no longer rely solely on media evaluation and Advertising Value Equivalents...and evaluation (R&E) techniques and no longer rely solely on media evaluation and Advertising Value Equivalents ... of the media analysis they carry out. All departments questioned conducted favourability analysis, which ... extent a particular company message has penetrated the media. The poll confirmed that PR R ...

CAMPAIGNS: Cutting Cordiant down the middle - Financial PR

spokesman and by handling the media relations surrounding the appointment of new CEO Bob Seelert ...

WPP tipped for deal with Dewe Rogerson

that, he said. WPP also declined to comment on market rumour . However, the media giant ... for media buyer CIA. Dewe Rogerson s main offices are in London, New York and Hong Kong. Dewe ...

Global Expansion: Specialists are key to McCann domination - Last week the Ludgate Group was bought by global advertising giant McCann-Erickson as part of a spending strategy to buy up specialist firms to build a top-ranking PR network.

for the information technology may be adopted by other companies within the group. Media analyst Lorna ...

 

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