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media planning and buying account after a final shoot-out against market intelligence agency EI.-...will work with Ernst Young on its global communications planning, as well as providing full media buying for global media properties, such as CNN, airport outdoor media and Eurosport. Although the appointment ... International's global media planning team, their experience and capabilities. "The new media landscape ...
million media planning and buying account....Maxus is the incumbent on the offline media planning and buying business, while a roster ... media business into one agency. Experian has drawn up a shortlist to pitch for the business and Maxus is expected to repitch. Maxus won the account from Media Campaign Services in February 2010 ...
, including direct marketing and sponsorship, and its media account into Publicis in 2004. Publicis won ... captured the global media account after a 2009 pitch for the business against the Publicis-owned Zed Media ...
Investec has appointed Partners Andrews Aldridge to handle the direct, digital and social media
The agency picked up the business after a pitch process that began in March. It is thought Quiet Storm will boost Claims Direct's advertising activity over the next year to cut through the competitive compensation claims market. All Response Media continues to handle the media planning ...
after a pitch against the incumbent, Mindshare, and Manning Gottlieb OMD. Media buying will continue ...
assignments", according to Bank of America. Publicis Group media agency Starcom USA will continue to handle media planning and buying and lead digital duties. Anne Finucane, global strategy and marketing ... the consolidated 28m media, advertising, direct and strategic responsibilities behind its news operations ...
-mail marketing, search engine optimisation, digital creative, social media and digital buying. LV=, which has a presence on social media sites such as Facebook, YouTube and Twitter, also has online forums where ... . Harvest Digital intends to repitch for the business. The LV= media agency, Carat, and the brand ...
with RBS on social media projects. SapientNitro, which was also on the previous roster, will now handle ...
PayPal, the online payment service owned by eBay, has appointed MPG Media Contacts to handle its £1...Saunders on executing a media plan to raise awareness of PayPal's services. Carat previously handled media for PayPal, after winning the account in July 2010. Krow continues to handle PayPal's creative. Alan Brydon, the head of investment at MPG Media Contacts, said: "We're looking forward to helping ...
Welcome to the first incarnation of a new element in Campaign in which we invite experts to burrow beneath the surface of the catch-all that is "digital". Google, Isobar Mobile, JWT London, LBI and MBA share their insights on mobile.
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